Category Archives: Marketing

5 Crucial Marketing Attribution Software Features To Automate Analytics

Marketing attribution data is a key component for developing and deploying successful digital marketing campaigns. However, it can be difficult to track marketing attribution if you do not have the right automation technology in place. Thankfully, there are a ton of marketing attribution software solutions that are available to businesses of all sizes if you want to improve your business ... Read More »

Little-Known CRM Marketing Best Practices That Drive Sales Results

Marketing is all about building and maintaining relationships. That is why customer relationship management is such a crucial component of marketing success. Managing customer relationships can be difficult, especially for a business owner with no marketing background. But, if you know the CRM marketing best practices with a proven track record of driving results, you can easily navigate the tasks. ... Read More »

3 Marketing Strategies To Skyrocket Your eCommerce Business

Building a website is only the first step to take when starting an eCommerce business. Sure, it’s incredibly important to have a quality site up and running with your products for sale, but it’s basically useless if no customers are visiting the site on a consistent basis. To achieve lasting success in this industry, you’ll need to get up to ... Read More »

What Marketing Materials Your Small Business Needs To Be Remembered

Every small business has a brand identity. Some brands are carefully crafted while others just have a simple logo. As a business owner, you should invest in marketing materials that can communicate your business’ brand. In fact, marketing a business is a key part of MBA online requirements. When directed properly, marketing materials can be anything in product, print or ... Read More »

Why Enhanced Brand Content Is A Top Marketing Tool For Online Sales

When it comes to ecommerce, there is certainly no lack of competition. This is especially true when you open a store on a popular ecommerce platform like Amazon. Amazon sellers have the hardest time getting their products noticed on the highly competitive platform. But, there are ways that you can give your products better odds at getting noticed by online ... Read More »

Yes, Newspaper Advertisement Placements Still Work And Here’s Why

Does newspaper advertising still work? Considering the digital age we live and work in, printed paper news might seem a little old school. Contrary to this notion, newspaper advertisement placements are highly effective. Marketing professionals should be using newspapers and print media to increase their advertising ROI. In this post, we’ll cover why newspaper advertisement placements are working alongside other ... Read More »

Why Even Small Businesses Need Event Marketing For Leads

The size of people’s businesses sometimes scares them into believing that there is nothing they can do to increase sales and broaden the customer base. To the contrary, there is a lot that even the smallest business can do to get a bump in attention. One of the things that a small business can do is host an event. Of ... Read More »

Attending Technology For Marketing Conference Can Further Your Career

Technology for Marketing is not just the only free marketing technology conference in the United Kingdom, it is also the best. This event is one of the top marketing conferences in the world. For marketing professionals, it can difficult to keep up with all the latest martech trends and developments. They are always rapidly changing. But, things like viral marketing ... Read More »

Must Have CRM Software Features For Marketing Process Automation

Client management software, commonly referred to as customer relationship management software, can greatly benefit any business’s marketing department. But of course, there are some CRM products that are better than others. If you are shopping for CRM solutions for your organization, make sure whatever product you opt for includes these five must-have features. Contact Management Every CRM software should have ... Read More »

Online Food Business Marketing Strategies To Get Foodies Talking

The next wave of ecommerce beginning to gain momentum is the online food business. The competition in this field is growing rapidly, which makes it hard for the owners of these businesses to identify ways to stand out. Thankfully, you can help differentiate your food business and generate brand awareness for your company using some key marketing techniques. If you ... Read More »

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