How Live Streaming Can Improve Your Customer Engagement

Video streaming is a huge industry with over 500 hours of video content uploaded to platforms like YouTube each minute. Live video seems to be the next frontier, though live streaming struggled to gain popularity over the years. But with popular social media platforms launching their live streaming tools, live videos are steadily finding their way to consumer screens globally. Streaming live videos is an excellent way ... Read More »

5 Ways To Use Real Estate Marketing Software On Social Media

Real estate companies constantly try to improve their social media pages. They purchase multiple kinds of real estate marketing software to boost their following and engagement rates. However, many realtors do not know how to properly use their software systems for social media purposes. Because potential home buyers browse social media platforms when looking for their dream homes, utilizing the ... Read More »

How To Do Press Releases For New Product Launches

A company’s product launch success relies heavily on how well they do press releases. Therefore, business success lies on the shoulders of marketing professionals like yourself. After all, consumers will not purchase products if they do not even know that they exist. You need to not only inform your target audience of new products when they come out, but you ... Read More »

What Every Email Marketer Needs To Know To Increase Revenue

As an email marketer, you’re already aware of the immense potential of your email list. You work hard to use email branding techniques to boost your sales, but do not always achieve your marketing goals with them. When you follow the best practices, email marketing can generate more revenue than any other channel. However, not all marketers implement these practices in ... Read More »

How To Comply With The HIPAA Text Message Policy

Consumers, business owners and employees alike send text messages on a regular basis. Individuals in the restaurant industry, the retail industry and even the healthcare industry text daily. While it may seem like a routine action to make, healthcare providers need to comply with HIPAA text. As a healthcare provider yourself, you likely communicated with patients and colleagues directly in ... Read More »

5 Best Marketing Automation Vendors Features For Ecommerce

Marketing automation vendors enable ecommerce businesses to advertise their products and/or services more efficiently. As a marketing professional looking to invest in automation software, you might be struggling. After all, with all of the options in today’s technologically advanced world, it can be difficult to determine which vendor is best. However, if you want to boost your ROI, you need ... Read More »

Understanding The Impact Of Automation On The Construction Industry 

Most industries are beginning to see the effects of increased automation, with leaps and bounds being made at the moment. From manufacturing to healthcare, autonomous equipment and machine learning software is leaving its mark. Businesses in all industries use accounts payable automation software to save time and capital. This new technology is necessitating a re-evaluation of the role that humans play. Construction ... Read More »

5 Vital Attribution Models Marketing Basics To Drive Conversions For Business

Marketing attribution is the name given to the analysis of marketing strategies in order to determine their direct contributions to sales or conversions. Attribution marketing tactics help to improve marketing efficacy for any business. These data science tasks help business owners make better marketing decisions based off what works best to increase revenue. If you are a business owner without ... Read More »

5 Website Workflow Software Features For More Efficient Teams

Businesses that operate on quality website workflow software solutions maintain productive teams. As a manager, you constantly want to improve your team’s productivity levels. With that being said, you need to invest in the top workflow tools. The best ones simplify your tasks and streamline your employees’ responsibilities as well. Read this post to learn the top website workflow software ... Read More »

Why You Need Google Reviews For Business And How To Get Them

Google offers businesses a wide variety of tools to improve their online presences. While many businesses use the search engine’s feature for hangouts for business, many marketing teams are starting to use Google Reviews as well. After all, consumers typically read a company’s reviews before purchasing their products. It’s natural to want to know what other people think about something ... Read More »

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