It’s pretty unusual these days to come across a business that doesn’t harvest, store and use data. At the same time bad quality data can actually be more of a disadvantage than a good thing. Without reliable information your data analyses are meaningless, you risk annoying customers and prospects, you lose potential advocates, miss opportunities, miss the mark, miss the ... Read More »
Keeping track of employee leave can be a stressful task. It is tough enough when an employee moves between departments. When they are leaving for an extended period of time, it can be a strain on the business. As a business owner or employer, it is your job to provide benefits for your employees and keep them happy. However, there ... Read More »
Every marketing professional knows the value of social media in building an email list. Facebook currently has over 1.5 billion users. Reaching these users to market your product or service is the goal of every business. But simply having a Facebook page for your business is not enough. Here we’re going to look at five strategies to get your company’s ... Read More »
Every entrepreneur aims to improve his business and reach a broader consumer base. While you can start a company quickly, improving a business doesn’t happen overnight because it is a slow and steady process that requires time. When it comes to improving business, entrepreneurs have several strategies that they can use to improve their small businesses. From proper goal setting ... Read More »
Understanding and implementing a company’s workers compensation policy can be a difficult job. As the HR department of a business, it is your job to make sure that incidents and injuries in the workplace are taken care of. This means that you will also be the central communication system for both the employee and the employer. Here are five things ... Read More »
Search engine optimization (SEO) assists marketing professionals in reaching their target audiences. As a marketing professional, you need to be constantly improving your SEO in order to actively compete with competitors. With poor SEO, your target audience will never see your promotions, your brand’s message, or the products your company sells. Outdated SEO techniques put creative advertising ideas to waste. ... Read More »
A satisfying job will tick more than one box. Not only will it pay well, but it should offer job security, career advancement, and should be personally fulfilling. If all the above sounds too good to be true, you couldn’t be more wrong, as there are many vocations that can be gratifying. If you need a career change, check out ... Read More »
When looking to sell your business, it’s vital to know what is a fair price to ask. Numerous factors go into determining this fair price. After all, not all businesses are created equal. A recruiting company will sell at a different price than a retail business. Analysts and brokers use various methods to determine the value of a company, and ... Read More »
Renting a container for shipping overseas can be a valuable way to expand your business and reach new markets. Because so many businesses profit off of renting containers, shipping business startups are popularizing. After all, your new company’s logistics are a major factor in determining the success or failure of your startup. Whether your business is relocating, buying supplies from ... Read More »
The growth of mobile apps have pushed businesses to focus specifically on mobile marketing and exposure. The founder of Facebook, Mark Zuckerberg, pushed for the company to become a “mobile first” organization. Following suit, many companies have developed apps to complete a multi-channel marketing experience. However, it can be challenging for customers to find your app. Customers are increasingly becoming ... Read More »
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