Open For Business In Style: Marketing Ideas For A Grand Opening

When you envision the grand opening of a business, you probably picture a ribbon cutting ceremony or a celebratory “first dollar” earned being taped near the register. However, there are plenty of other creative ways to celebrate a new business. Most importantly, there are ways to get potential consumers involved in the celebration. If you are helping to open a ... Read More »

Value Added Reseller Tips For Entrepreneurs To Find The Best Distributor

A value added reseller (VAR) is a company that enhances the value of a product it sells by including complimentary products or services as part of a package deal. These products are usually presented to consumers as a “turn-key solution” or integrated product. Value added resellers are common in the tech industry with bundled software, hardware and applications. However, this ... Read More »

3 Sales Metrics Every New Business Should Follow

Entrepreneurs are typically excellent at building products and nurturing new customers. However, many falter when it comes to collecting and analyzing relevant business data that can take them beyond the start-up phase. This data, known as sales metrics, is essential to business growth. The reason for this is that managers of new businesses cannot increase revenue if they have no ... Read More »

Become An Advertising Manager With Steps To Prepare For The Industry

An advertising manager is someone who oversees the advertising activity of a business. Their specific role may vary depending upon the business or agency. However, most often advertising managers focus on directing the business strategy for advertising, implementing campaigns and supervising the many advertising-related departments within the company. This position takes a careful mix of creativity and business sense, along ... Read More »

Job Applicant Tracking Tips To Ensure Your Resume Reaches HR

A job applicant tracking system (ATS) is a type of software that operates as a resume database to help companies streamline the application process. Often, job applicant tracking software also acts as a gatekeeper as well. Before your resume can reach the hands of a hiring professional, it must first pass the ATS scan. Rather than allow your dream job ... Read More »

Virtual Employee Management Tips To Ensure Maximum Engagement

Virtual employees are people who are hired to work for your company remotely. Technology has evolved over the years, so much so that it is now possible to have people from halfway across the globe working for your business. Virtual employees have many benefits and even some disadvantages. Regardless, if you decide that remote work is the right choice for ... Read More »

5 Costs Your Startup Should Not Skimp On

So much to do, so little money. That’s the sad story at most startups. Wildly ambitious but comically cash-poor, many entrepreneurs have to scrimp, save and scrap for years before they finally land that first big client or close that first public funding round. It’s one thing to cut unnecessary costs. For instance, simply using efficient fixtures and lighting in ... Read More »

WhatsApp Marketing Capabilities Provide High Engagement Globally

WhatsApp is an instant messaging app for smartphones. It uses the internet to make voice calls, video calls, send text messages and share files. Aside from personal communication, WhatsApp is also a great business use. Just like the new influencer marketing trend, this app has paved the way for an entirely new form of marketing. This app is used by ... Read More »

Scroll To Top