6 Ideas That Reduce Gender Discrimination Within Your Company

With women soon making close to 50 percent of the global population, they are also nearing half of the labor force in the United States. But while the female population has made great strides to tackle a variety of employment opportunities, women are still being paid significantly less than men. You can help your business knock down gender barriers and ... Read More »

How To Design Business Flyers To Realize Marketing Goals Sooner

  If you are employed at your very first marketing job, you may still be in need of some help when it comes to completing your day-to-day job responsibilities and tasks. One such area you may need help with is in the creation of business flyers. Business flyers designs can make you meet your marketing campaign objectives easily and effectively. ... Read More »

5 Benefits Subscription Boxes Offer Entrepreneurs With No Startup Capital

The subscription business model is booming. That is why many new entrepreneurs are looking for a way to break into this market sector with their own subscription boxes. Thankfully, there are still many opportunities to make your subscription box ideas a reality. Find out the benefits of using a subscription ecommerce model for your business ideas below. Low Overhead Subscription ... Read More »

How To Deal With Sickness When Self-Employed

As the Republican Senate discusses health care reform, many freelancers find themselves facing the prospect of rising health insurance costs. A new version of the health bill would permit insurers to market all types of plans, as long as they also offer ones that comply with Affordable Care Act standards. The measure would also allow small businesses and companies to take ... Read More »

5 Times Non Compete Agreements Are Crucial For Small Business

If you own a small business, you have probably thought of creating a non compete contract for your employees to sign. However, you may have also heard the heated debate surrounding this topic. Non compete contracts are a controversial idea for business owners. But there are many reasons why businesses should have employees sign a non compete agreement. Find out ... Read More »

Reasons Why To Use WordPress For Your Small Business Website

Your website is very important. Not having a competent website for your small business means that you will have a real hard time adapting to today’s market and expectations. More than that, you won’t be able to attract nearly as many people towards your business. Since the company website is what most people value most, it’s how they know that ... Read More »

5 Personality Traits Of Millennials For Better Targeted Marketing Tactics

If you are a marketing professional, you should definitely know how to market to millennials. Millennials, or Generation Y, are the generation with the most buying power right now. In order to sell high volumes of your product, you should definitely target millennials. However, this demographic requires special marketing tools tailored to their needs. Here are the most important millennial ... Read More »

Important Gig Economy Implications For Small Business Owners

In the so-called gig economy, young professionals are working three and four gigs to earn a livable wage. There are, of course, many implications to this type of professional living. However, not much has been said as to the ways in which this gig economy affects business owners. Find out the impacts of the gig economy on business since the ... Read More »

7 Ways To Improve Employee Retention Rates In Business

Can your company achieve the seemingly impossible: make employees look forward to coming into work? After the Second World War, working for a company was about making a lifetime commitment. In return for the promise of financial security into retirement, employees were willing to show up for work bright-eyed and bushy-tailed ready to pitch in and move the enterprise forward. Now, ... Read More »

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