If you are finishing up high school or just starting out in college, you may be thinking about what to go to college for. Unfortunately, there are no forecasting methods for this daunting task. There are many options! Even if you are not going directly into business, here are some tips to help you decide what to go to college ... Read More »
Financial status is important for any business, especially so for a nonprofit organization. A poorly financed nonprofit organization is unlikely to achieve its goals. A well funded nonprofit organization will meet its targets and be sustainable for years to come. Unfortunately, there are not many quality free online courses on the topic. So, here are the top methods of fundraising ... Read More »
With the Democratic party ready to nominate a female candidate for president, many people are getting excited about the idea of having a female president. Younger generations are used to the idea of women in authority roles, as more women are running their own businesses, and registering a company than ever before. The business environment and dynamics have changed drastically ... Read More »
The loss leader strategy is a business concept that has been in use for years, and has been proven quite successful. Business owners can use this strategy to win customers back from a competitor, or to penetrate a new market. The idea is to price an item below market cost, at a loss, in order to draw customers in to ... Read More »
Webinar software is an excellent way for small business owners to distribute company information such as sales goals and marketing strategies. It is also a good way to keep the lines of communication open, particularly when not all members of the business are in the same building. It can also be used to present to clients from a remote location. ... Read More »
Women are increasingly becoming franchise owners in the United States. 25% of franchises are wholly owned by women and 45% of franchises are co-owned by women. When looking at female owned and operated businesses, several patterns arise. Companies looking to attract women to join their smoothie franchise or similar may wish to encourage the following patterns that were found in ... Read More »
AOL recently purchased Millennial Media, an advertising company that places ads on mobile devices. Recent financial performance of Millennial Media might make marketing managers wonder why AOL would do such a thing. If you are a stock investor, here are some things you should know about the acquisition and what it means for the future of AOL’s advertising division. Millennial ... Read More »
The best guerilla marketing campaigns are ones that attract attention and are easy to share with others. Companies attract this attention by daring to do something different, often provocative, that is outside the normal marketing channels. With today’s technology, it must also be easy to share across social media in the hopes of going viral by following some social media ... Read More »
There are many options out there for IT management training courses. As a project manager looking to improve your craft and add depth to your resume, you may be interested to know what is out there beyond the basic project management apps. This post will provide you with some options for IT management training courses so you can not only ... Read More »
As a business owner, you should always be thinking about how to generate leads to grow your business. If you are in sales, you want to generate as many leads as possible but you must focus on creating high quality leads that will result in a sale. Here is a quick guide for business owners that want to know how ... Read More »
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