Author Archives: Business First Family

5 Step Guide To Naming A Brand That Sells More Products

The process of naming a brand can either set a business up for success or for failure. As a marketing professional, you understand that properly executing this process is crucial to startups. Typically, consumers see name brands before they see products. Imagine if you develop a poor brand name for a company with outstanding products. Due to their poor quality ... Read More »

How The Best Online Ordering System Boosts Restaurant Sales

Restaurant businesses are flourishing with the best online ordering systems for very simple reasons. As a restaurant owner, you serve hungry customers. Those hungry customers want their food immediately. Unfortunately, dining in at a restaurant does not alleviate hunger quickly. Furthermore, takeout phone orders often lead to complications. From making order errors to timing issues, restaurants struggle with phone orders. ... Read More »

How To Send Bulk Emails Without Spamming

Sending bulk emails is a lucrative, but risky way to market a company. If successful, a good click through rate can put a company’s marketing right in front of potential customers for almost no cost. If unsuccessful, the bulk email is labeled as spam and the potential customer never sees it. As the marketing director of an online company, having ... Read More »

5 Traits Your Business Insurance Broker Should Offer

Businesses need to be insured in order to guarantee protection. As a business owner seeking insurance, you want the best of the best. In order to find the best insurance option for your company, hire a business insurance broker. Unlike an agent, a business insurance broker does not work for an insurance company. Instead, they work for their clients. In ... Read More »

Why You Should Segment Your IT Networks For Business Security

In the quest for optimal security, IT business professionals would walk a thousand miles to ensure that they do not expose their companies to any risks. Among the most effective strategies in achieving high-security levels is business network segmentation. Simply put, network segmentation is a strategy where IT professionals isolate the different networks in their companies and reduce the amount ... Read More »

How Conference Bridge Services Work For These Business Scenarios

Business professionals as well as entire companies utilize conference bridge services. The services have become popular for one main reason. That reason is that under certain circumstances, conference calls and third party call services are not enough. As a business professional, you may be familiar with the struggle. With a high number of callers, conference calls can become hectic. Conference ... Read More »

5 Common Customer Service Mistakes To Avoid At All Costs

Do you want to build a successful business? If so, great customer service is a must. This is one of the biggest factors between receiving good business reviews and bad ones. After all, 84 percent of people trust online reviews as much as they do a recommendation from a friend. Since customer service is so important to your business, it’s ... Read More »

9 Ways To Boost And Accelerate Productivity In The Workplace

It can be challenging to inspire your workforce to feel motivated to come into the office prepared to work. However, there are some surefire tactics that employers can implement in order to boost the efficiency and skill level of their employees that can be replicated on a daily basis. These are the top ways to boost and accelerate employee productivity. ... Read More »

How To Cut Costs By Setting Up A Cheap Home Office

Working from a home office can be highly beneficial in many ways. If you run your own small business by definition or operate as a freelancer, it is simple to set up a suitable work area in your home. This then means you don’t have to travel to and from work, you can benefit from increased ease and convenience, and ... Read More »

5 Social Media Marketing Content Ideas To Drive Engagement

Social media marketing content has become an important marketing department. Marketing teams are continuously trying to establish new ways of growing their following on numerous platforms. As a marketing professional, you are doing the same. You will only be able to succeed by driving engagement. With more engagement, you will earn more followers. Continue reading to discover social media marketing ... Read More »

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