Top Social Media Sites To Boost Marketing Exposure


Studies show that internet users spend a majority of their free time on the internet. This makes it an ideal tool for business marketing. Internet advertising is guaranteed a wide audience and typically free to use. There are various ways you can use social media and these social media tips to your advantage. You can create pages for your business or spread information about your products through tweets. If you are a business owner, you can benefit from learning the different ways you can use social media marketing for your business. Here are the best social media sites for business.


Facebook has over 800 million active users and is consistently ranked one of the most-used social media sites on the internet. While its main purpose is social networking, it is also incredibly useful for business purposes. You can create an account for your business and use it as a website. With this, you can share interesting posts or make announcements about developments in your company. However, your main goal should be to advertise your services or products. Note that the effectiveness of your effort is going to be determined by your exposure. Thus, it is important for you to connect with as many people as possible. Facebook’s enormous user base and page features make it one of the best social media sites for business.


Twitter is comparable to Facebook is terms of users. It has over 300 million active users sending 500 million tweets per day. This makes it an effective tool for business marketing. One of Twitter’s unique functions is its ability to connect tweets via hashtags. Hashtags are essentially category markers. By incorporating them into your tweets, you can get information out to relevant audiences with ease. For example, if you were advertising a clothing line, you could mark it with hashtags related to the fashion industry. You can also retweet famous individuals in your industry to increase exposure. Twitter’s ability to relay information through categorizing is the main reason it is considered one of the best social media sites for business.


YouTube is primarily used for sharing videos. It is extremely versatile in that you can use it to post videos on whatever topics you want. You can create instructional videos about procedures in your business. You can also create entertaining videos that advertise your products. The key will be to get as much exposure for your video as possible. There are many people who have experienced fame through their videos going viral. This is a testament to YouTube’s sharing potential. Your marketing efforts would be increased ten-fold if you manage to get your video shared by thousands of people. Just be sure to create something that is entertaining and memorable. YouTube is one of the best social media sites for business because of its versatility and potential for unlimited exposure.


LinkedIn is a social media site designed specifically for professional networking. It is often used to maintain resumes and business profiles. You can create groups pertaining to your industry and recruit fellow business owners to join. Then, you can connect with these people and help each other in your marketing efforts. Creating a professional network will allow you to access shared resources and information on potential leads. You can even connect to individuals that may end up being valuable additions to your company. LinkedIn has all the features needed to focus your business networking efforts. This makes it one of the best social media sites for business.

Social media sites offer various advantages for businesses. Sites like Facebook allow you to connect with people all over the world. Once you have created a sizable network, you can share vital business information through your page. LinkedIn offers similar capabilities, but places greater emphasis on professional networking. It gives you access to fellow business owners and relevant groups. These sites are incredibly versatile in their functions and they are free to use. Consider using the top social media sites for business listed on this post. You are sure to benefit.

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