Human resource professionals are the primary force for businesses to find and recruit promising talent for open positions. Advertising the many career opportunities your business has to offer is not an easy task. But, it is a crucial part of hiring the right employee. If you are an HR professional looking for ways to advertise career opportunities for your business, keep reading below. We have listed our top tips for advertising open positions and advancement opportunities so that you can recruit and retain great employees for your business.
The first thing that you should do to announce career opportunities at your business is notify your current employees. This is a courtesy that provides them with the opportunity to apply for a higher up job before it goes through a full HR recruitment process. Offering these career opportunities directly to your employees will make them feel valued and it will guarantee you some top qualified applicants.
Target people that you think would be a good fit for a job opening and reach out to them first. This can sometimes be a better way to advertise your company’s career opportunities than blindly posting about your employee health insurance plan online. When you do this, you know you are only considering the absolute best people for the job. Reach out to people you know via professional social networks, like LinkedIn, or through traditional means like email or phone. This is one of the best ways to promote career opportunities within your organization.
Use Social Media
Social media is an excellent tool for HR professionals who want to advertise job openings at their business. This allows you to speak directly to people who already show an interest in your business. Additionally, you can utilize your company’s blog as a platform to expand on the many career opportunities available. Job boards are not the only online resource for this type of advertising. Instead, take the time to spread the word throughout social media to encourage more interested applicants while improving your employer branding.
The key to advertising career opportunities is detail. Job seekers will be more inclined to apply to something that provides them with a clear idea of the job requirements, company values and benefits. A thorough job description will encourage qualified individuals to apply or get in touch with a talent manager. Additionally, you can also enjoy the benefits of increased search engine optimization for the job posting when you add more detail.
Promoting advancement is another important part of advertising career opportunities within your business. Simply offering your current employees the chance to apply for new jobs is not enough. Instead, you should take the opportunity to offer workshops and career-specific seminars to help them move up within the company. Promoting advancement in this way will help employees understand the many career opportunities within your business.
Use Your Network
Finally, another thing that you should do when looking to advertise jobs at your company is utilize your network. Networking plays a huge role in hiring an employee today. If you want to find employees and potential applicants who are qualified and respected, it would be smart to ask around. Even websites like LinkedIn make it that much easier for you to reach out to well connected job seekers. If you want to advertise job openings at your business, turn to your overall network.
Advertising career opportunities for your business, on StartUpJobs and elsewhere, is a great way to draw in new employees while also keeping the current ones happy. Promoting advancement and using social media are two great ways to find the best person for the job. To fill your business’s career opportunities with qualified employees, follow these tips above.
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