Author Archives: Business First Family

4 Ways To Define A Market Segment For Better Promotional Strategies

A market segment helps effective marketing create profits for successful businesses. Working for companies that depend on strong marketing efforts, marketing managers choose strategies to promote sales and expand the customer base. Customer research helps to do this They divide the customer base into market segments to develop focused marketing strategies. Using market segmentation, a market segment is important to ... Read More »

2nd Edition Getting Things Done PDF Features Helpful Productivity Tools

There are many self-help books on public speaking, but not so many on productivity. Getting Things Done is one of the most popular time management resources around. Planned out by David Allen, the book is a guide to one of the most comprehensive productivity methods. Getting Things Done is certainly a methodological reference that is quite elaborate. The getting things ... Read More »

Must Know Commercial Building Maintenance Tips To Winterize Offices

Many businesses make the smart real estate investment of buying a commercial office building. At first, it sounds like a great idea to the business owner because of the cost savings in leasing office space. Then, the office space seems pretty great for a while or at least until the property needs to be managed. Whether you hire a property ... Read More »

Crucial Franchising Tips To Promote Rapid Growth Safely

Franchising is a brilliant way to expand your business. Successful businesses usually offer franchise opportunities to promote rapid growth. But, franchising a business can be equally harmful for the franchisor in times of economic stress. After all, selling franchises is a complex task. To find a franchise owner, studies have shown that it takes more than a year on average. ... Read More »

Warehouse Equipment Fixes To Decrease Employee Turnover

You’re sitting in your ivory office chair made of the finest Italian leathers and watching your newton’s cradle bounce back and forth in an endless motion. This is bliss, you think as you take another sip from your ethically sourced continental roast coffee. This is the way everyone should live their life. Indeed, while stressful, the day-to-day grind of the ... Read More »

Optimize Facebook Analytics To Increase Customer Engagement Now

Facebook analytics help marketers determine how well their Facebook business page is doing. Unlike hobby pages or entertainment pages, Facebook business pages strategically engage target audiences on a deeper level, helping lower Facebook ad costs and increase customer engagement. Facebook is one of the most powerful social media platforms that modern marketers can optimize to reach their target audiences. However, ... Read More »

Establish A Good Credit Score To Get Funds For Business Expansion

A well built business credit score is a valuable asset for assessing the financial health of a company or obtaining business loans or other funding options. Often times, small business owners rely on their personal credit scores for funding their business. Although this practice is common, your personal credit score shows mortgages you are paying, credit cards you use and ... Read More »

How Address Verification System Protect Merchants From Fraud

As you many already know, credit card frauds are on the rise. In a world where sellers send products to the doorsteps of the customers without seeing their faces, AVS credit card processing is essential to prevent frauds. To achieve this, merchants are looking for better methods to verify and authenticate their customers. Address Verification System or AVS is a ... Read More »

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