Category Archives: Marketing

How Do You Market Your Firm During Pandemic?

In a business, when the sales plummet, the revenues dry up, and the natural response is panic. Many factors lead to such a situation, such as market influence, business natural disasters, and the current COVID crisis. The pandemic has prevented business people from thinking clearly and end up making a short-sighted decision hindering long term business success after the pandemic. ... Read More »

A Marketing Manager’s Guide To Planning Social Media Posts

When developing your social media post strategy, it is essential to have a guided plan. As a marketing professional, you know that social media can play an influential part in your advertising campaign’s success. With so many social networks to manage, it’s important to stay organized. Ideally, you should create a plan for when and what you’re going to publish ... Read More »

5 SEO Audit Software Tools For A Comprehensive Marketing Analysis

There are several SEO audit software tools for a comprehensive marketing analysis. Updated search engine algorithms bring viewers closer to more relevant results. On the other hand, there is still a layer of mystery behind exactly how search tools assess a site’s relevance and determine which to display in queries. With that being said, there are many software tools to ... Read More »

The 3 Most Common Reasons Why Customers Aren’t Buying From You

Show me an online store that’s successful and I’ll show you ten others with low sales revenue. Owning an online business looks good on paper but the sheer amount of work that goes into making a store successful can be overwhelming. Some entrepreneurs sign up for online courses to learn a few crucial skills. Others outsource the tasks they can’t ... Read More »

How Can I Make My Own Poster Free Online For Advertising?

Eye-catching posters can be a powerful way to promote your business. Today, many print advertisements and social media boosts can be costly to your company. Fortunately, there are many free online web applications where you can create custom posters for free. As a marketing professional, you know that posters are one advertising strategy for brand awareness and attract your target ... Read More »

How To Determine Social Media Marketing Cost For Small Business

There are several complex pricing factors that largely influence your social media marketing cost. In the modern digital era, social media has been identified as one of the most popular strategies to advertise your small business. While social media marketing can be a major investment, when properly planned, it can deliver numerous rewards in profit and growth for your company. ... Read More »

6 Marketing Strategies To Improve Your Sales During COVID

2020 has been a tough year for everyone and an especially tough year for anyone running a business. While the hardest part may have past, it is anything but smooth sailing ahead. Sales are down across the board, meaning any considerable loss in income will take a lot longer to recover. These circumstances mean your best bet at making a ... Read More »

5 Web Site Designer Strategies To Enhance Your Advertising Campaign

There are several web site designer strategies to enhance your advertising campaign. Unfortunately, many businesses host suboptimal websites. In today’s modern digital age, a company website is one of the social influencers in the digital marketing industry. Businesses can no longer afford to have a website lacking in performance. As a marketing professional, you can partner with an expert web ... Read More »

How To Make Your Company Logo Stand Out With The Perfect Font

If you want to know how to make your company logo stand out with the perfect font, look no further. The following guidelines will help you choose a font that conveys professionalism and competency. It will also prevent you from making design mistakes. A logo font communicates your company values, so take your time to choose a font that sends ... Read More »

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