Opening A Tropical Smoothie Franchise Details


A tropical smoothie franchise presents the opportunity to open your own cafe under a well known brand name. Its well loved menu, large customer base and proven methods help new franchisees achieve profitability in a short time. Furthermore, the company supports franchisees from the start, enabling them meet sales goals. Of course, their strong success record of existing franchisees proves the worth of this opportunity. To give you a better understanding, this post provides detailed information on opening a Tropical Smoothie Cafe franchise.

Company Background

Founded in 1997, the Tropical Smoothie Cafe is a food business that aims to offer healthy snacking options to calorie conscious populations. By consistently providing tasty, yet nutritious food and beverages, now it has more than 450 franchise operating locations. To keep customers entertained, they have revamped their cafe decor to an exotic tropical theme. Of course, the company pays keen attention towards enhancing customer experience, helping them expand operations successfully. Undoubtedly, buying this franchise will save you the labor of building a brand from scratch.

Unique Business Mix

The Tropical Smoothie Franchise is a unique mix of two businesses, offering both food and smoothies. Unlike other smoothie bars their menu can satisfy customers throughout the day, at all meal hours. Moreover, their friendly and fun ambiance draws customers across various age groups regularly. Quite naturally, Tropical Smoothie Cafe enjoys a higher sales rate than its contemporaries. More importantly, an innovative business mix gives franchisees the competitive advantage to stay ahead of competitors.

Innovative Menus

At the smoothie franchise, their on-staff chefs and nutritionists keep its innovative menu updated regularly. Fresh inclusions and limited time offerings satisfy customers’ taste while driving sales growth. Plus, several meatless options have broadened the customer base, allowing franchisees cater to vegans to. Focusing on innovative menu options, the franchise serves a larger target audience and increases revenue generation.

Simple Business Model

To maintain ease of operations, Tropical Smoothie Cafe has created a simple franchise business model. Upon getting this franchise, you do not need to purchase costly cooking equipment like bread bakers, fryers or hoods. They provide the necessary tools and equipment needed to succeed. Secondly, the company has franchise development officers to guide franchise owners on how to quickly reach break-even point. Moreover, a wide range of marketing tools promotes franchise locations, attracting a greater number of customers. Definitely, an easy to run business model with timely guidance streamlines operations to deliver better returns on investment.

Intensive Training

To fully take charge of their new business, every new franchisee gets four weeks of intensive training. The first two weeks of training is offered at a local cafe, acquainting them with business processes. Next, one week is spent in a classroom setting at Atlanta, Georgia to offer insight about best practices. Lastly, on-site training leads to the grand franchise opening. Surely, comprehensive training assists franchisees to run their business confidently.

Required Investment

The average estimated cost of opening a Tropical Smoothie Cafe is around $300,000. On top of that, franchisees will be paying 6% ongoing royalty and 2%-3% as marketing charges, depending on gross sales. Eligible candidates should have $100,000 in cash to make the initial investments. Luckily, this franchise arranges loans through third party lenders for appropriate candidates. Certainly, a comparatively low franchise fee and royalty percentage enhances this venture’s profitability.

A tropical smoothie franchise is a great business opportunity for both new and experienced business owners. Firstly, its strong reputation gives franchisees instant recognition among target audience. Secondly, a simple business model reduces operating costs and increases profit margin. Finally, financing options and low royalty percentage ensures cost effectiveness. On the whole, Tropical Smoothie Cafe Franchise’s unique business mix allows franchisees earn profit steadily.

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