Category Archives: Marketing

People Based Marketing Helps You Get To Know Customers Better

Even the best marketers need a little help staying in-the-know about the latest trends in their industry. There are always new types of marketing techniques being touted as the next best thing. At this point, you should no longer be asking “why digital marketing?” as there are even newer types of digital marketing that promise to improve your marketing endeavors. ... Read More »

Maximize Programmatic Advertising Efficiency To Stay Competitive

Programmatic advertising can have a hugely beneficial impact on your business. But, this is only true if you are doing it right. There are certain programmatic ad buying best practices that you should be following in order to maximize returns for marketing spending. Keep reading below to learn important programmatic advertising tips to help you get the most bang for ... Read More »

Top Social Media Content Curation Tools For Marketing Professionals

Social media management is one of the most important tasks a marketing professional takes on in today’s digital age. It may even be more impactful than site optimization. Content curation is a huge part of that, and knowing how to curate content effectively is a learned skill. But, trying to start curating content can be difficult and time consuming if ... Read More »

Why Predictive Marketing Is Most Powerful Customer Retention Tool

Predictive marketing can be an incredibly powerful tool when used effectively. However, many marketers are not even familiar with predictive marketing strategies and how to implement them. If you are one of those marketing professionals who may need a little bit of help catching on to this new marketing trend, you have come to the right place. What is predictive ... Read More »

The Best Search Marketing Tactics To Grow Your Franchise Online

Digital marketing is just as vital for brick and mortar stores as it is for online businesses. I’ve gathered out top tips to ensure that your franchise flourishes. Through a combination of unpaid and paid PPC management efforts, you can significantly increase your franchise location’s position in search and gain the traffic that can help you gain success. 1. Cultivate ... Read More »

Easy Ways To Enhance Your Business Marketing Appeal

It doesn’t matter if you are working as a sole trader or running an organization that has a 50-strong team behind it – continuous improvement is a vital component for surviving and thriving in the business realm. During your general day to day marketing operations, it can be hard to dedicate the time looking at ways to develop your company ... Read More »

How Using CRM Can Change The Face of Your Business

Learning to actively manage the relationship you have with your customers is one of the most important things you’ll do for your business, which is why Salesforce offers a comprehensive program to handle CRM. CRM is customer relationship management, and it’s the single most important thing your business will use. It’s a platform that allows you to actively manage and ... Read More »

Marketing Tips To Help Rent To Own Stores Establish Consumer Trust

If you own a rent-to-own store, you know that these establishments have been receiving a lot of flack in the media lately. This certainly is not a good thing for you or your business, and unfortunately, the guerilla marketing definition may not be the right way to help solve the problem. Thankfully, there are some useful marketing techniques that can ... Read More »

Hire PPC Management Company For Best Digital Advertising Results

Small business owners of today are expected to be experts at a million and one different specialties. However, sometimes there are some tasks better left to the professionals. That is why hiring a PPC management company may be in your best interests. PPC management companies offer small business a ton of advantages when it comes to digital advertising. Find out ... Read More »

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