Category Archives: Marketing

What Every Email Marketer Needs To Know To Increase Revenue

As an email marketer, you’re already aware of the immense potential of your email list. You work hard to use email branding techniques to boost your sales, but do not always achieve your marketing goals with them. When you follow the best practices, email marketing can generate more revenue than any other channel. However, not all marketers implement these practices in ... Read More »

5 Best Marketing Automation Vendors Features For Ecommerce

Marketing automation vendors enable ecommerce businesses to advertise their products and/or services more efficiently. As a marketing professional looking to invest in automation software, you might be struggling. After all, with all of the options in today’s technologically advanced world, it can be difficult to determine which vendor is best. However, if you want to boost your ROI, you need ... Read More »

5 Vital Attribution Models Marketing Basics To Drive Conversions For Business

Marketing attribution is the name given to the analysis of marketing strategies in order to determine their direct contributions to sales or conversions. Attribution marketing tactics help to improve marketing efficacy for any business. These data science tasks help business owners make better marketing decisions based off what works best to increase revenue. If you are a business owner without ... Read More »

Why You Need Google Reviews For Business And How To Get Them

Google offers businesses a wide variety of tools to improve their online presences. While many businesses use the search engine’s feature for hangouts for business, many marketing teams are starting to use Google Reviews as well. After all, consumers typically read a company’s reviews before purchasing their products. It’s natural to want to know what other people think about something ... Read More »

5 B2B Marketing ROI Benchmarks To Measure Your Success

Marketing teams benchmark to determine how successful their campaigns are by comparing their results to their competitors’ results. B2B marketing ROI benchmarks, therefore, play a major role in shaping campaigns. As a marketing professional, you can use benchmarking to improve your strategies and boost your profits. However, you need to know which metrics to pay attention to if you want ... Read More »

5 Secrets To Geofence Marketing Campaigns Success

Businesses of all sizes implement geofence marketing tactics into their marketing strategies. As a marketing professional, you need to learn how to properly use such tactics if you want to beat out your biggest competitors. Geofencing entails targeting consumers within a virtual barrier. After establishing this barrier, you can reach out to consumers who enter it through text messages, emails and ... Read More »

3 Ways Instagram Video Leads To Marketing Campaign Success

Videos have become a big part of consumer’s experience with brands. What’s more, they’re dominating the web as well as the social media little by little. Marketing teams use videos to boost their conversion rates on multiple platforms. They use live video tools on social media to engage with their audiences in real time. Therefore, if you want to create better customer ... Read More »

5 Best Practices To Make A Newsletter That Helps Achieve Marketing Goals

Email newsletters are one of the most commonly used and most effective marketing strategies for small business. In order to utilize these marketing materials to their full potential, there are certain e-newsletter design tactics that one should employ. A well-designed digital newsletter will provide an immense difference in your business’s ability to achieve established marketing goals and objectives. Find out ... Read More »

5 Effective Forms Of Marketing To Reach New Audiences

Profitable marketing teams pay close attention to the latest advertising trends. While they do assist businesses in growing, they do not always enable brands to stand out in competitive markets where other companies are using the same tactics. In these instances, teams waste their time identifying direct vs indirect competition. In contrast, when marketers like yourself learn unique forms of ... Read More »

6 Simple Ecommerce Marketing Tips To Increase Revenues

The ecommerce business has continued to grow and develop. From standalone shops to dropshipping ecommerce businesses, there are plenty of ways to make money online. As someone just getting start with selling online, starting a website and publishing products are just the first steps. Once you have an ecommerce store up and running, you will have to drive traffic to ... Read More »

Scroll To Top