Category Archives: Marketing

Press Kit Examples For New Business Owners And Entrepreneurs

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A press kit is a package of promotional material that is provided to members of the press to brief them about a product or service. Compiling a proper press kit can be difficult, which is why press kit examples can be a great help for entrepreneurs who are looking to get exposure for their business. However, it is important that ... Read More »

Generational Marketing Tips To Help Speak To The Millennials Audience

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Generational marketing is the marketing segmentation practice of promoting a product or service to a specific generation. This is done by analyzing the age demographic to see what they spend their money on, what they care about and how they respond to traditional marketing techniques. If you are looking for a way to reach young adults of today, generational marketing ... Read More »

Essential Real Estate Marketing Tips For Social Media Platforms

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Real estate marketing is the process of promoting a brand that buys and sells real estate. Marketing for real estate requires a different approach than traditional business advertising. The property you have to offer is constantly changing, which is why you need to be ready to spread the word to potential customers with each new listing. Social media can be ... Read More »

How Digital Marketing Can Help You Grow Your Business

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Starting a promotional products business can be a very smart investment, especially if you’re given full support by your franchisor. However, no business is going to be able to grow, much less stay afloat, without effective marketing. Marketing is necessary to spread awareness of your advertising products business. But instead of relying solely on traditional marketing tactics, like print ads ... Read More »

Small Business Hashtags Strategies For Improved Social Media Branding

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Hashtags are words or phrases preceded by the pound symbol (#), which is used to identify specific categories and topics within the message. The rise of social media for business has lead large and small businesses to make use of these keywords to develop a discussion with consumers. Small business hashtags rarely make the trending pages of Facebook and Twitter ... Read More »

Six Proven Methods To Deliver Engaging Content to Your Readers

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Creating compelling and engaging content on a daily basis is not as simple as it sounds. It requires constant brainstorming, research, creativity, great attention to detail and a pretty sizeable time commitment. Most businesses don’t have the luxury of time. It may seem tempting and more efficient to simply find content from other websites through software programs than to create ... Read More »

Real Time Marketing Techniques To Maximize Digital Marketing Results

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Real time marketing is a form of promotion that utilizes data that is reported instantaneously to make decisions using current, relevant trends and immediate feedback from customers. Traditional marketing tends to rely heavily on advanced planning and a strict schedule. Real time marketing, on the other hand, is dedicated to connecting customers with the product or service that they need ... Read More »

Protecting Your Brand Reputation On Social Media Platforms

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For a business, reputation is of great significance. In fact, a positive brand reputation is considered to be the be-all and end-all. Businesses that have a strong reputation tend to get more referrals, lower customer acquisition costs and can charge premiums for their brand. This is why big businesses do everything they can to build and protect their brand. However, ... Read More »

Top 6 Email Monetization Tips To Generate Revenues From Your List

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Email monetization is the practice of generating revenue through collected email addresses. Many bloggers use their email lists as a source of revenue, as well as a way to keep their subscribers up to date on their latest posts. It is a great way for bloggers to earn financial support without placing unsightly advertisements on their web page. Consider our ... Read More »

Top 6 Visual Marketing Tips For Explosive Social Media Results

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Visual marketing is a form of marketing that focuses on design elements and visuals within an advertisement or promotional piece. This form of marketing is especially useful for social media where images are shared significantly more often than text posts or articles. If you want to improve your social media engagement with visual marketing, there are many simple tips that ... Read More »

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