
How Fixing Dirty Data Delivers A Competitive Edge
It’s pretty unusual these days to come across a business that doesn’t harvest, store and use data. At the same time bad quality data can actually be more of a disadvantage than a good thing. Without reliable information your data analyses are meaningless, you risk annoying customers and prospects, you lose potential advocates, miss opportunities, miss the mark, miss the point of having data in the first place. As a result you make a whole load of really bad business decisions,

How Outsourcing Leave Management Protects Your Company
Keeping track of employee leave can be a stressful task. It is tough enough when an employee moves between departments. When they are leaving for an extended period of time, it can be a strain on the business. As a business owner or employer, it is your job to provide benefits for your employees and keep them happy. However, there still needs to be a system when it comes to approving employee leave, and this system is added on to everything

5 Strategies For Building An Email List Using Facebook
Every marketing professional knows the value of social media in building an email list. Facebook currently has over 1.5 billion users. Reaching these users to market your product or service is the goal of every business. But simply having a Facebook page for your business is not enough. Here we’re going to look at five strategies to get your company’s Facebook page to grow out your email list. Use Discription Links What’s the first thing that potential customers see when they

4 Incredible Ways To Improve Your Small Business
Every entrepreneur aims to improve his business and reach a broader consumer base. While you can start a company quickly, improving a business doesn’t happen overnight because it is a slow and steady process that requires time. When it comes to improving business, entrepreneurs have several strategies that they can use to improve their small businesses. From proper goal setting to the latest trends, your business is only limited by how much you’re willing to innovate and improve. The following are

How To Manage Your Workers Comp Policy Effectively
Understanding and implementing a company’s workers compensation policy can be a difficult job. As the HR department of a business, it is your job to make sure that incidents and injuries in the workplace are taken care of. This means that you will also be the central communication system for both the employee and the employer. Here are five things to keep in mind when reviewing workers comp policy. Be Prepared For Any Situation The most important thing when it comes

5 Tricks For Improving Your SEO Ranking Quickly
Search engine optimization (SEO) assists marketing professionals in reaching their target audiences. As a marketing professional, you need to be constantly improving your SEO in order to actively compete with competitors. With poor SEO, your target audience will never see your promotions, your brand’s message, or the products your company sells. Outdated SEO techniques put creative advertising ideas to waste. Luckily, you can easily implement the best SEO strategies and earn yourself a spot on Google’s front page. Read on to

Changing Careers: 7 Rewarding Occupations To Consider
A satisfying job will tick more than one box. Not only will it pay well, but it should offer job security, career advancement, and should be personally fulfilling. If all the above sounds too good to be true, you couldn’t be more wrong, as there are many vocations that can be gratifying. If you need a career change, check out the following seven rewarding occupations to consider. Software Developer According to the Bureau of Labor Statistics, a software developer ranks top

How To Use Business Valuation Multiples To Sell Your Company
When looking to sell your business, it’s vital to know what is a fair price to ask. Numerous factors go into determining this fair price. After all, not all businesses are created equal. A recruiting company will sell at a different price than a retail business. Analysts and brokers use various methods to determine the value of a company, and you can use some of these methods as well when determining an asking price. One way in which you can estimate

How To Rent A Container For Startup Success
Renting a container for shipping overseas can be a valuable way to expand your business and reach new markets. Because so many businesses profit off of renting containers, shipping business startups are popularizing. After all, your new company’s logistics are a major factor in determining the success or failure of your startup. Whether your business is relocating, buying supplies from overseas or exporting products to a lucrative market, you will need to know the best approach to shipping. This is challenging

5 Reasons Why You Need App Store Optimization (ASO)
The growth of mobile apps have pushed businesses to focus specifically on mobile marketing and exposure. The founder of Facebook, Mark Zuckerberg, pushed for the company to become a “mobile first” organization. Following suit, many companies have developed apps to complete a multi-channel marketing experience. However, it can be challenging for customers to find your app. Customers are increasingly becoming busy with each passing day. For that reason, they will work with anything that brings convenience. Today, no one has to
5 Best Productivity Tracking Tools For Remote Employees
Managers use productivity tracking tools to boost their teams’ performances. However, managing remote teams requires different productivity tracking tools than on-site teams require. However, a manager can monitor a remote team well with the right strategies. Managers, like yourself, who oversee remote teams need digital resources to increase work rates. With the millions of apps available for smartphones, it is hard to determine which are the best. Fortunately, with an understanding of the best tools, you can decide on an app

5 Best Retail Point Of Sale Equipment Parts
Numerous types of businesses use point of sale equipment to accurately track their transactions. Point of sale (POS) equipment especially enhances the sales processes for retail businesses. As a retail business owner, it can be difficult to keep track of your promotions, sales, and returns. With the best POS system, you won’t have to keep track of them. Your system will do it for you if you have the correct components. Some retailers use POS systems for iPad and simplify their

4 Important Tips For New Real Estate Agents Getting Started
While established real estate agents know exactly where they should focus their attention when to turn down a client, and how to land deals that bring in lots of money, new real estate agents have a long way to go. Going from beginner to expert isn’t something that happens overnight, that is for sure. Along the way, you will need real estate insurance, a license and network of buyers. This, however, does not mean you have to sit back and watch

How Live Streaming Can Improve Your Customer Engagement
Video streaming is a huge industry with over 500 hours of video content uploaded to platforms like YouTube each minute. Live video seems to be the next frontier, though live streaming struggled to gain popularity over

5 Ways To Use Real Estate Marketing Software On Social Media
Real estate companies constantly try to improve their social media pages. They purchase multiple kinds of real estate marketing software to boost their following and engagement rates. However, many realtors

How To Do Press Releases For New Product Launches
A company’s product launch success relies heavily on how well they do press releases. Therefore, business success lies on the shoulders of marketing professionals like yourself. After all, consumers will

What Every Email Marketer Needs To Know To Increase Revenue
As an email marketer, you’re already aware of the immense potential of your email list. You work hard to use email branding techniques to boost your sales, but do not

How To Comply With The HIPAA Text Message Policy
Consumers, business owners and employees alike send text messages on a regular basis. Individuals in the restaurant industry, the retail industry and even the healthcare industry text daily. While it

5 Best Marketing Automation Vendors Features For Ecommerce
Marketing automation vendors enable ecommerce businesses to advertise their products and/or services more efficiently. As a marketing professional looking to invest in automation software, you might be struggling. After all,

Understanding The Impact Of Automation On The Construction Industry
Most industries are beginning to see the effects of increased automation, with leaps and bounds being made at the moment. From manufacturing to healthcare, autonomous equipment and machine learning software

5 Vital Attribution Models Marketing Basics To Drive Conversions For Business
Marketing attribution is the name given to the analysis of marketing strategies in order to determine their direct contributions to sales or conversions. Attribution marketing tactics help to improve marketing

5 Website Workflow Software Features For More Efficient Teams
Businesses that operate on quality website workflow software solutions maintain productive teams. As a manager, you constantly want to improve your team’s productivity levels. With that being said, you need

Why You Need Google Reviews For Business And How To Get Them
Google offers businesses a wide variety of tools to improve their online presences. While many businesses use the search engine’s feature for hangouts for business, many marketing teams are starting

5 Ways Businesses Use The Best Cybersecurity Websites To Enhance Protection
In the past, companies’ IT departments handled cybersecurity issues and implemented strategies to minimize risk. Businesses today conduct a large portion of their work online, which puts cybersecurity at the
5 Tips To Choose Best Stock Tracking Software For Returns
Managing an investment portfolio is no simple feat. Previously, investors were able to easily track stock performance for their holdings using a popular stock tracking software called Microsoft Money. That

Top 8 Magento Extensions And Plugins For Ecommerce Websites
Magento is one of the best ecommerce platforms on the market. It has increased in popularity as an integrated ecommerce web application development platform since its inception. Many business owners who