Category Archives: Sales

How To Sell Trade Secrets Through Licensing Deals To Companies

Intellectual property is one of the most important forms of capital in business. Often times, people think of patents, trademarks and copyrights to protect intellectual property. However, these types all required some form of registration or filing. On the other hand, trade secrets are ways, methods or strategies used by an enterprise to gain a competitive advantage. Many online business ... Read More »

How To Design Yellow Pages For Business Ads That Convert More Sales

In a world of endless affiliate marketing, online search and print advertising options, sometimes it is best to stick with the basics. Yellow Pages offers targeted advertising to local clients who have likely already decided to make a purchase. This means you don’t have to create cold leads, but rather compete with the competition to ensure you have the best ... Read More »

5 Best Ways To Increase Sales And Revenues On Your Bottom Line

When businesses are looking for ways to increase sales, their first instinct is often to offer sales or discounts. However, great sales professionals know there are many more ways to engage consumers. To learn more about the ways to increase sales without discounts, see our top five tips below. Upsell Products The first way that you can increase sales for ... Read More »

How To Get Customers Online Using Short And Long Term Strategies

With the rise of ecommerce stores and shopping sites, many business owners are wondering how to get customers online. Transitioning from a brick-and-mortar storefront to the digital world is a big change. However, if you want to give your business an advantage, an online store is the perfect way to go. To learn more about how to get customers online, ... Read More »

5 Ways A Sales App Will Generate More Business Quickly

The shift from online to mobile is happening quickly. In a marketplace where businesses can market to customers online every day, it can be difficult to compete. Small business owners should create a mobile sales app as soon as they accept credit cards. Read ahead to learn how to use the features of a mobile app to boost profits for ... Read More »

5 Reasons Your POS Terminals Need To Be Upgraded

When you opened your small business, you may have had a hard time deciding what was a necessity and what fell into the category of an extra expense. If you are a small business owner who did not invest in a point of sale system, consider adding it to your business as soon as possible. A properly utilized point of ... Read More »

Signs To Implement CRM Software Small Business For Growth

Growing as a small business is a positive change. However, there may be some growing pains. As the owner of a growing small business, you may be noticing that you are losing track of things. If this continues, you could begin to lose the customers you have worked so hard to get. A CRM (customer relationship management) software could be ... Read More »

How An Augmented Reality Store Can Increase Ecommerce Sales Volume

  Augmented reality is a trademark invention that allows a customer to see layers of holograms and virtual objects in real time. If you manage shopping apps or an e-commerce website, marketing managers must consider incorporating augmented reality moving forward. Augmented reality is best used through an app. Although the investment is costly, it could increase profitability significantly in the ... Read More »

Best Product Packaging Tips To Improve Your Sales Conversions

Owning a small business presents many challenges, but implementing product packaging that appeals to your customer should never be one of them. There are many cost effective ways in which packaging can set you apart and turn your marketing into a wealth engine. If you are a small business owner looking to use product packaging to elevate sales, these tips ... Read More »

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