
6 Ways To Use Your LinkedIn Profile For Better B2B Marketing
As a business owner, you undoubtedly know how important it is to establish an online presence on popular social media platforms, such as Facebook and Instagram. While these platforms are perfect for connecting you with fans and potential customers, they aren’t always ideal for supporting a Business-to-Business (B2B) marketing strategy. Achieving success in social marketing traditionally isn’t as easy for B2B companies as it is for their B2C peers. However, by joining a dedicated business-oriented social networking site, like LinkedIn, you

What Is An ACH Payment? And How Does Your Business Use Them
Most likely, you are already using ACH payment, but don’t know it yet. Known as Automated Clearing House payments, ACH payments are transfers done over a network. The transfers are collected by financial services providers and sent to clearing houses. Then, the houses sort and complete the transaction to the receiving bank or institution. The entire process can take anywhere from same day to 1-2 days for clearance. For every business owner, it is essential to accept ACH payments from customers,

How Hiring Brand Strategist Benefits Business Marketing Outcomes
Hiring a brand strategist could be the wisest business decision an entrepreneur ever makes. Planning a brand strategy is not something that all are capable of. To be done properly, it requires an expert. If you hire a brand strategist, you are setting your business up for years of success to come. Find out why you should hire a brand strategist for your small business below. Marketing Mavens Brand strategists are marketing mavens. They have the expertise it requires to identify

How To Lower Car Insurance Rates To Rededicate Capital For Growth
There are many ways to save money to put back into your business. In fact, you do not even have to cut back in your business budget at all. You can instead save money by lowering your car insurance rates in your personal life. This is a great way to fund startup operations in particular. If you want to find out how to lower car insurance rates to save yourself money to dedicate to growing your business, keep reading below. Request

Find Pre Approval Credit Cards To Maintain Business Financial Health
Pre-approval credit cards offer an enticing way to finance your business during tough times. Still, there are many business owners that worry about the validity and financial safety of these credit solutions. This is a good thing of course. If you worry about your business finances, you are going to be much more likely to own a financially sustainable business for years to come. That makes it much less likely that you will ever have to worry about what bankruptcy does

Hire Corporate Caterers That Wow Event Attendees To Uphold Brand Image
The corporate caterer you select for your marketing event is incredibly important. If the food is bad, people will never forget your event, and not for the right reasons. If the food is great, people will remember your event forever for all the right reasons. If you do not know how to find the best corporate caterer for your event, keep reading below. Hosting a smash event will do much more for your marketing goals than medical SEO ever could. Learn

Conduct NPS Survey To Gain Business Insight Into Customer Loyalty
Surveys are one of the best ways to improve business operations of all different kinds. More so, NPS surveys in particular can be the perfect tool to benefit marketing outcomes. With just two questions, you can identify your business’s most loyal customer segments that are likely to generate a lot of word-of-mouth-advertising. Learn all about what an NPS survey is and how it can improve business marketing strategies below. What Is An NPS Survey? NPS survey stands for a Net Promoter

5 Tips To Design Tradeshow Displays That Wow Event Attendees
Trade shows are one of the best ways to market your business once you get listed in the Yahoo business directory. These events bring a whole lot of members of your target audience to the same place. Obviously, that makes it an incredibly efficient marketing tool to take advantage of. This is why creating high-quality tradeshow displays is so essential. First impressions are everything in business marketing. Find out how to create a tradeshow display that wows passers-by below. Use Graphics

How To Pay Off Your Credit Card Balance To Improve Financial Strength
Your credit card balance has a huge impact on your credit score. If you keep a high balance on your credit card, your credit utilization rating goes down. As a business owner, your credit score is one of the most important factors for your financial stability. Paying off your credit card balance is the first step you should take to repair your credit rating. Stop charging every office lunch you cannot afford but order anyway. Instead, find out how to best

How Video Email Software Takes Marketing Campaigns To The Next Level
Video email software can take any business marketing campaign to the next level. This is even true of business owners without any online marketing certifications that prove you know how to use these tools. But, too few business owners recognize the importance of videos in email marketing campaigns. Find out how video email software solutions can improve marketing outcomes below. Better Reader Engagement Marketing emails with video get much more engagement than traditional email marketing campaigns. Video email marketing increases click

Find Fiscal Sponsorship To Protect Business Assets While Giving Back
When tragedy strikes, business owners are the first people to step up and offer help. This can be detrimental to business profit margins over time. Finding fiscal sponsorship is one way to experience the tax benefits of 501(c)3 status without having to form a non-profit organization on your own. If you are a business owner who wants to give back to the community, learn how to find a fiscal sponsor in a way that benefits your business’s bottom line below. Do

How To Conduct Online Focus Groups That Work For Market Research
Your market research can make or break a company. When you invest in products, your market demand will drive sales. Even if you can reach your target audience, your marketing efforts are useless without the customers’ need. In the past, companies used focus groups to get customer feedback and input. Today, marketing professionals conduct online focus groups to get the same insights. Naturally, online focus groups are cheaper and more efficient. In this post, we’ll show you how focus groups work

Personal Finances: How To Manage Debt With Better Control
Money is a means to an end. It facilitates the purchase of assets, and it is one of the most useful tools for providing for our family’s needs and wants. However, the pendulum also swings the other way. Rampant spending leads to excessive debt, and that is particularly hard on families. Money is not the source of all things good or bad – it is simply a medium of exchange that needs to be carefully managed to allow us to do

How To Use Artificial Intelligence For Sales To Get Ahead
Sales representatives achieve their goals more efficiently with assistance from artificial intelligence (AI) software. As a sales professional, you perform numerous tasks on a daily basis. If you had more

What Are Digital Options And How Do They Work?
Digital options, also known as binary options, are popularizing in the investing world. For an investor like yourself to enter the digital options market and profit, you need to understand

5 Beginner Option Traders Mistakes To Avoid
Option traders have less obligations than typical stock traders. As a beginner option trader, it is crucial that you understand how your duties will differ in the capital market. The

5 Excellent Email Marketing Costs That Increase Engagement
When it comes to campaigning, consumers respond well to email marketing. As a marketing professional, consider how email marketing can enhance your campaigns and increase your ROI. More so, recognize

How To Close More Sales By Thinking Like A Realtor
Disruptive technologies like chatbots and AI are changing the game for millions of sales reps around the globe. Industry pundits have predicted that over 1 million sales jobs will vanish

5 Types of Small Business Accounts Every Company Needs
Every small business owner should be familiar with the five different account types that are used to record and monitor business activities. If you are currently using t-accounts to track

5 Top Social Marketing Sites Tools To Build Brand Identity
Marketing teams use top social marketing sites to improve ROI. As a marketer yourself, you are aware of how much social media can be used to enhance your brand. However,

11 Major Benefits Of Social Media Marketing For Business
When most people think about business, they think about innovation, capital, and profits. But, the only way to grow a business is through what is marketing today. Until recently, no

5 M&A Strategies To Negotiate The Best Financial Deal
Mergers and acquisitions (M&A) offer companies opportunities for growth. As a business owner struggling financially, you can benefit from partnering with another business in the same industry. By coming together,

How Directors Insurance Protects Your Company From Lawsuits
Business owners need protection against multiple types of legal disputes and legal contracts. As a business owner yourself, be aware of the potential threats you and your business face every

6 Smart Ways Of Getting Home Loan And Refinancing Deals
What is refinancing? It’s when a borrower takes on a new loan to pay off an original loan. Typically, refinancing a loan will get the borrower a lower rate. When

5 Website Protection Methods Against Hackers
Hackers attack sites that are not up to par with security measures. As a business owner, your goal is to protect your data from hackers. Numerous companies suffer from cyber

5 Beginner Tips For Investing In Storage Units Facility
Real estate investors profit from investing in storage units. While other commercial properties provide benefits for inexperienced investors like yourself, storage units are popularizing. There will always be consumers who