
6 Ways To Use Your LinkedIn Profile For Better B2B Marketing
As a business owner, you undoubtedly know how important it is to establish an online presence on popular social media platforms, such as Facebook and Instagram. While these platforms are perfect for connecting you with fans and potential customers, they aren’t always ideal for supporting a Business-to-Business (B2B) marketing strategy. Achieving success in social marketing traditionally isn’t as easy for B2B companies as it is for their B2C peers. However, by joining a dedicated business-oriented social networking site, like LinkedIn, you

What Is An ACH Payment? And How Does Your Business Use Them
Most likely, you are already using ACH payment, but don’t know it yet. Known as Automated Clearing House payments, ACH payments are transfers done over a network. The transfers are collected by financial services providers and sent to clearing houses. Then, the houses sort and complete the transaction to the receiving bank or institution. The entire process can take anywhere from same day to 1-2 days for clearance. For every business owner, it is essential to accept ACH payments from customers,

How Hiring Brand Strategist Benefits Business Marketing Outcomes
Hiring a brand strategist could be the wisest business decision an entrepreneur ever makes. Planning a brand strategy is not something that all are capable of. To be done properly, it requires an expert. If you hire a brand strategist, you are setting your business up for years of success to come. Find out why you should hire a brand strategist for your small business below. Marketing Mavens Brand strategists are marketing mavens. They have the expertise it requires to identify

How To Lower Car Insurance Rates To Rededicate Capital For Growth
There are many ways to save money to put back into your business. In fact, you do not even have to cut back in your business budget at all. You can instead save money by lowering your car insurance rates in your personal life. This is a great way to fund startup operations in particular. If you want to find out how to lower car insurance rates to save yourself money to dedicate to growing your business, keep reading below. Request

Find Pre Approval Credit Cards To Maintain Business Financial Health
Pre-approval credit cards offer an enticing way to finance your business during tough times. Still, there are many business owners that worry about the validity and financial safety of these credit solutions. This is a good thing of course. If you worry about your business finances, you are going to be much more likely to own a financially sustainable business for years to come. That makes it much less likely that you will ever have to worry about what bankruptcy does

Hire Corporate Caterers That Wow Event Attendees To Uphold Brand Image
The corporate caterer you select for your marketing event is incredibly important. If the food is bad, people will never forget your event, and not for the right reasons. If the food is great, people will remember your event forever for all the right reasons. If you do not know how to find the best corporate caterer for your event, keep reading below. Hosting a smash event will do much more for your marketing goals than medical SEO ever could. Learn

Conduct NPS Survey To Gain Business Insight Into Customer Loyalty
Surveys are one of the best ways to improve business operations of all different kinds. More so, NPS surveys in particular can be the perfect tool to benefit marketing outcomes. With just two questions, you can identify your business’s most loyal customer segments that are likely to generate a lot of word-of-mouth-advertising. Learn all about what an NPS survey is and how it can improve business marketing strategies below. What Is An NPS Survey? NPS survey stands for a Net Promoter

5 Tips To Design Tradeshow Displays That Wow Event Attendees
Trade shows are one of the best ways to market your business once you get listed in the Yahoo business directory. These events bring a whole lot of members of your target audience to the same place. Obviously, that makes it an incredibly efficient marketing tool to take advantage of. This is why creating high-quality tradeshow displays is so essential. First impressions are everything in business marketing. Find out how to create a tradeshow display that wows passers-by below. Use Graphics

How To Pay Off Your Credit Card Balance To Improve Financial Strength
Your credit card balance has a huge impact on your credit score. If you keep a high balance on your credit card, your credit utilization rating goes down. As a business owner, your credit score is one of the most important factors for your financial stability. Paying off your credit card balance is the first step you should take to repair your credit rating. Stop charging every office lunch you cannot afford but order anyway. Instead, find out how to best

How Video Email Software Takes Marketing Campaigns To The Next Level
Video email software can take any business marketing campaign to the next level. This is even true of business owners without any online marketing certifications that prove you know how to use these tools. But, too few business owners recognize the importance of videos in email marketing campaigns. Find out how video email software solutions can improve marketing outcomes below. Better Reader Engagement Marketing emails with video get much more engagement than traditional email marketing campaigns. Video email marketing increases click

Find Fiscal Sponsorship To Protect Business Assets While Giving Back
When tragedy strikes, business owners are the first people to step up and offer help. This can be detrimental to business profit margins over time. Finding fiscal sponsorship is one way to experience the tax benefits of 501(c)3 status without having to form a non-profit organization on your own. If you are a business owner who wants to give back to the community, learn how to find a fiscal sponsor in a way that benefits your business’s bottom line below. Do

How To Conduct Online Focus Groups That Work For Market Research
Your market research can make or break a company. When you invest in products, your market demand will drive sales. Even if you can reach your target audience, your marketing efforts are useless without the customers’ need. In the past, companies used focus groups to get customer feedback and input. Today, marketing professionals conduct online focus groups to get the same insights. Naturally, online focus groups are cheaper and more efficient. In this post, we’ll show you how focus groups work

Personal Finances: How To Manage Debt With Better Control
Money is a means to an end. It facilitates the purchase of assets, and it is one of the most useful tools for providing for our family’s needs and wants. However, the pendulum also swings the other way. Rampant spending leads to excessive debt, and that is particularly hard on families. Money is not the source of all things good or bad – it is simply a medium of exchange that needs to be carefully managed to allow us to do

How To Find Wholesale Sellers For Your Online Store
A wholesale seller can help make sure an online store has plenty of product to sell. These middle men exist in every industry. They sell large numbers of products to

A Basic Guide To Marketing A Book To Major Audiences Online
With self-publishing more and more common in the book market, effective marketing is more and more important. There are many social media tips to improve your marketing. Effective marketing can

How Online Directories For Business Increase Marketing Visibility
Online directories have become the primary way people locate businesses and services around them. These directories have done more then digitize a traditional phone book. They can be used to

5 Types Of Essential Insurance For Startups To Get Protected
An insurance policy can be invaluable for a new startup. Startup businesses run many risks at the beginning. Insurance can provide a startup with protection as it moves into the

What Factors Affect Asset Based Lending Rates For Businesses
Asset based financing is the use of a company’s assets as collateral for a loan. There are several factors that affect asset based lending rates. As an expanding business owner,

5 Types Of Law Practices To Open For A Profitable Business
There are many sorts of law a lawyer can practice. With the precision required to understand the law and represent clients in it, a lawyer has to focus on one

5 Ways An Online Invoicing Service Will Get You Paid Faster
It’s no secret how important invoices are. As a small business owner, if you want to get paid, you need to send out invoices. If you want to get paid

How To Improve Business Plan Development For Your Startup
A well written business plan is essential for any startup. A well-developed business plan will not only help locate new investors for the startup, it will also help guide a

5 Biggest Risks To Avoid When Investing In A Fleet of Cars
When you need to invest in a fleet of cars for your business, there’s a lot of factors you need to consider. Without adequate planning for your asset acquisition strategy,

5 Entrepreneurship School Criteria To Consider For Attendance
Business colleges are more and more offer entrepreneurship schools to train the next generation of entrepreneurs. This can be a challenge, since the path that leads many people to become

5 Responsibilities Of A Digital Knowledge Management Jobs
New technology is more and more changing everything about how businesses maintain and use digital data. The arrival of intelligent services and voice searching require more robust use of data

5 Ways To Improve Your Entrepreneurial Skills And Characteristics
As an entrepreneur, you may be born with certain traits such as vision, intuition and drive. You might even have an overflow of invention ideas. But in many cases, people

What The Best Business Motivational Speakers Do For Teams
Business motivational speakers can be very effective in uplifting entire business teams. They possess many inspirational characteristics of great entrepreneurs. As an entrepreneur yourself, you know that good public speaking