
How To Optimize Conversion Funnel To Improve Online Sales Volume
A conversion funnel is the model used to depict interactions with a website based on the total number of users. Optimizing your website’s conversion funnel can be an excellent way to help increase profits and create more awareness of what your site has to offer. If you own an e-commerce store and are interested in learning more about how you can adjust your landing page and conversion funnel, you have come to the right place. Keep reading below for a step-by-step

8 Strategies To Engage Readers With Incredibly Compelling Content
Creating compelling and engaging content on a daily basis is not as simple as it sounds. It requires constant brainstorming, research, creativity, great attention to detail and a pretty sizeable time commitment. Most businesses don’t have the luxury of time. It may seem tempting and more efficient to simply find content from other websites through software programs than to create original content for their brand. Unfortunately, this leads to a large amount of regurgitated or re-spun information that is not really

7 Real Time Marketing Tips To Engage An Audience With Relevant Trends
Real time marketing is a form of promotion that utilizes data that is reported instantaneously to make decisions using current, relevant trends and immediate feedback from customers. Traditional marketing tends to rely heavily on advanced planning and a strict schedule. Real time marketing, on the other hand, is dedicated to connecting customers with the product or service that they need in the moment. RNR is one company that utilizes this form of marketing. If you are interested in learning more about

How To Write A Partnership Agreement To Prevent Business Disputes
A partnership agreement is a legally binding document between two or more business partners that establishes the responsibilities, profit and loss distribution of each partner. Often, partnership agreements include a variety of general rules for each member to follow. A partnership agreement is an essential document for and team, group or duo intending to build a business together. It should be created long before worrying about your commercial building maintenance provider. If you are part of an entrepreneurial partnership, learning how

9 Tips To Reduce Business Energy Use And Minimize Overhead Costs
Running a business can incur lots of costs, especially overhead costs. Overhead is something that doesn’t go away, and it is recurring every single month. As a business owner, you want to minimize your overhead costs to increase cash flow and accelerate company growth. That is why reducing overhead is the most crucial one to get right because without controlling it, you will waste a lot of money every single month. Specifically, energy usage can take up a huge part of

6 Ways An Attitude Of Gratitude Can Improve Your Career Performance
An attitude of gratitude is a lifestyle choice that focuses on showing appreciation and thankfulness in one’s every day life. This positive mentality is not only limited to one’s personal relationships, however. An attitude of gratitude can have a significant impact on your work mentality and even the company culture of an organization. There are many benefits to following this line of thinking in the workplace, especially as a company leader. If you are a business owner interested in learning more

Expert Debt Free Living Advice To Better Navigate Your Personal Finances
Debt is the result of spending or borrowing money that you do not have or will not be able to pay back immediately. The state of owing money to a person or organization can put a significant strain on an individual’s resources. With high interest rates and an average household debt of $15,000, many people are finding it difficult to navigate their finances. Debt free living is a smart and attainable option for many who are willing to make the sacrifice,

How To Protect Brand Reputation Online For A Favorable Business Image
For a business, reputation is of great significance. In fact, a positive brand reputation is considered to be the be-all and end-all. Businesses that have a strong reputation tend to get more referrals, lower customer acquisition costs and can charge premiums for their brand. This is why big businesses do everything they can to build and protect their brand. However, first-time business owners and entrepreneurs usually take this in stride. They will spend almost anything to keep their brand in a

Top Email Monetization Strategies To Earn Income From Subscriber Lists
Email monetization is the practice of generating revenue through collected email addresses. Many bloggers use their email lists as a source of revenue, as well as a way to keep their subscribers up to date on their latest posts. It is a great way for bloggers to earn financial support without having to redesign website and place unsightly advertisements on their web page. Consider our top six tips below for how you can start earning money from your email list and

Visual Marketing Best Practices To Engage Social Media Followers Easily
Visual marketing is a form of marketing that focuses on design elements and visuals within an advertisement or promotional piece, like email marketing materials and more. This form of marketing is especially useful for social media where images are shared significantly more often than text posts or articles. If you want to improve your social media engagement with visual marketing, there are many simple tips that you can follow to make this promotional strategy work for your business. Keep reading below

How Supply Chain Risks Are Heightened By A Donald Trump Presidency
2016 was a year that brought with it many surprises, not least among them the November election of Donald Trump to the office of US president. Like Brexit, it was a case of the voters proving the experts wrong, and few had given much thought to what it would mean if such an unexpected reality came to fruition. As a result, the potential impact on supply chains was largely overlooked, yet Trump’s policies could have several major implications for network design,

Employee Advocacy Programs Improve Social Media Brand Engagement
Employee advocacy is the promotion of an organization by its staff members. This is meant to help generate positive awareness of a brand through the employee’s personal circle of friends, family and social media followers. There are many benefits to establishing an employee advocacy program. With smart, strategic planning your employees can be an excellent asset to your organization’s marketing efforts. If you are interested in taking a page from Starkey and learning more about the benefits of employee advocacy, keep

6 Reasons Neuromarketing Ads Influence Customers To Make Decisions
Neuromarketing is a branch of traditional marketing that uses information collected through the study of consumers’ sensorimotor, cognitive and affective responses to marketing stimuli. This helps marketing professionals learn more about why customers make the decisions that they do and which areas of the brain are responsible. Neuromarketing can be an extremely useful tool for marketers who wish to get an in depth understanding of the consumer experience. If you are interested in learning more about neuroscience marketing and how it

How To Get A Mortgage If You Are Self-Employed
If you are self-employed, it can be confusing navigating the mortgage application process. Business owners, freelancers and other self-employed professionals often feel like they have to jump through hoops to

These Productivity Hacks Turn Free-Time Into Billable Hours
Let’s talk about your free time. What do you spend it on? If you’re not a productive worker, you’re probably facing some issues like stress, and your own workplace is

How Offshore Investment Can Keep More Money In Your Pocket
Investors may sometimes look to invest offshore in order to diversify their portfolios. However, some may be wary of this. Offshore investing does not necessarily have the best reputation. This

How To Sell A House By Owner Using MLS Realtor Listings
The real estate business has changed dramatically over the past years. More and more, houses are being sold by an owner. As a real estate investor, you could save thousands

5 Technologies that Connect Your Team from Anywhere
The globalized economy means businesses need more efficient ways to keep your team connected to best respond to lightning quick changes, keep everyone up-to-date with their roles on the team

How To Become A CFP In 5 Simple Steps For Entrepreneurs
Entrepreneurs with a keen financial sense and strong money management skills would be wise to become a Certified Financial Planner. CFPs will never have to worry about finding clients. However,

How To Build Business Credit Fast For Maximum Scalability
A new business cannot function without business credit. It is extremely rare for a business owner to not require some financial assistance in the early stages. However, you will first

Why Enterprises Are Turning To Devops To Boost Business
To give themselves the best possible chance of becoming successful, businesses need to look at every aspect of their digital infrastructure. Even the most negligible flaw can undermine hours, days,

7 Top Colors To Paint Your Office To Promote Productivity
Colors are everywhere. They make us feel happy, sad, tired and energized. If you have worked in a completely white office, you understand the need for color. As the manager

How A Profit Sharing Plan Helps Small Business Avoid Bankruptcy
If you are a small business owner, you may want to consider a profit sharing plan for your employees, rather than a traditional employer-sponsored retirement plan. There are several advantages

Digital Performance Management As The New HR Toolkit
Human resources are progressively more accredited by their role as an essential Business Partner for the success strategy of every company. How does the performance management of today’s digital workforce

How Sustainability Consulting Can Increase Business Efficiency
Small business owners typically do not consider environmental sustainability one of there primary focuses. However, evidence is mounting that perhaps you should be. There are a ton of advantages sustainability

Little-Known Small Investments To Put Your Money To Work
Not everyone has the financial freedom to invest thousands of dollars at the drop of a hat. In today’s economy, many people are struggling to make it paycheck to paycheck.