
Key Questions To Include In A Marketing Survey For Effective Results
Surveys are one of the most frequently used methods of garnering information for customer research and to improve future marketing practices. If you are a marketing professional, you have probably created a marketing survey before. However, in order to create the most effective marketing survey possible, you may wish to take a closer look at this post. These tips will help you wow your bosses and your coworkers, alike. Here are the best techniques for creating the most effective marketing survey

Lessons From Xerox Layoffs On Termination Best Practices For Employers
Do you own your own business? If so, you know how hard it is to let an employee go, especially if the reason has nothing to do with their performance. Recently, another round of Xerox layoffs made headlines. This is the most recent wave of layoffs, the third of its kind in a seemingly never-ending termination process for the company. As you can imagine, Xerox is not a company with any growth potential, their days on top are long behind them,

What Click Through Rate Means In Internet Marketing Campaigns
Click through rate is a ratio that involves the total number of users who have viewed an advertisement versus the total number of uses who clicked on that particular advertisement. As a business owner, this concept may seem trivial if you do not have online marketing certifications. However, click through rate, or CTR, can indicate a broader picture of whether your money spent on advertising is actually giving you a worthwhile return. This is very important knowledge to have for future

Important Time Management Statistics For Managers To Improve Upon
Office employees waste, on average, about 40% of their time on the clock at their class A office space, according to The Wall Street Journal. This time wasting is not done purposely. It is simply because workers are unorganized. There are many time management statistics similar to this one that managers may find of interest. If you are a manager seeking to improve productivity at your workplace, continue reading. This post will present you with some interesting time management statistics, and

9 Smart Surveillance Technologies Best Practices For Business Security
Surveillance is the process of observing the behavior or activity of people in an area or building with the use of monitoring technologies. It is done for the purpose of controlling or altering the behavior of the individuals being observed for employee engagement. And, it can likewise be performed particularly to protect other people, environments, and objects. Although surveillance can encompass technologies that are employed to intercept electronically transferred data or information, the surveillance practice that will probably be most familiar

Best Leadership Workshops To Learn Crucial Management Skills
Leadership is defined as “the action of leading a group of people or an organization.” However, if you manage a group of people, you know that true leadership is much more than just leading people. It is not only leading, but also understanding, building relationships and fostering growth. Leadership workshops are the perfect way to take an average manager and turn them into a superb leader. They are also a very useful tool for those who do not already have experience

Product Life Cycles Guide To Implement Effective Marketing Practices
Understanding product life cycles is vital to effective marketing and successful business. Product life cycles are like stockcharts for marketing. If you own your own small business, you may only be just hearing of this concept now. Do not worry, you are not far behind. This post will provide you with a comprehensive guide to the stages of product life cycles and what each means for your business. Introduction The first stage to any product life cycle is the introduction stage.

5 Methods For Struggling Companies To Make A Comeback
The fate of a struggling business is not written on the wall. It may seem as though the path forward is all downhill, and that it’s only a matter of time before the doors must be closed for good, but such is not the case. There are a number of ways for companies big and small to make a comeback after the chips are down. While many, such as inventing the next wonder product or launching viral small business advertising ideas,

Ways ClearTrust Stock Transfer Agents Provide Investors Sound Expertise
ClearTrust LLC is a stock transfer agent company. If you own a business and you are looking for a new one, it may be time to look into ClearTrust. There are many ways that your business could benefit from a reliable, dedicated team of stock transfer agents. If you are interested in learning how ClearTrust can benefit your business without shorting a stock, keep reading below. A Dedicated Team ClearTrust was founded to fill a need. The original founders wanted more

Job Costing System Guide To Help Reduce Long-Term Costs For Business
The job costing system is one that is used to determine the costs associated with a specific job. Job costing is frequently used in many different industries. However, job costing is most often used in manufacturing and retail. These are two industries that are typically of particular concern to a business owner, like yourself. If you would like to know more about the job costing system and how it works, refer to this post. Here is a guide to understanding job

Quickbooks Payroll Advantages For Simplifying Compliance And Tax Law
If you are a small business owner, you are always looking for inexpensive ways to simplify your job. You may have heard of Quickbooks Payroll by Intuit. Quickbooks Payroll is a software developed specifically for business owners like you. The software supposedly takes away the need for an account or payroll manager, saving you money. However, is it actually that simple? This post will highlight some of the advantages and disadvantages of using Quickbooks Payroll. If you would like to learn

Top Cloud Provider Services To Enhance Office Security
If you are a business owner, you probably have a ton of files that you store, send and receive each day. Cloud computing is a great way to provide easy shared access to files when desired and enhance office security. It is also a great solution for storage. Overall, a cloud provider will help your business experience advantages in cost, scalability and accessibility. If you are interested in finding a cloud provider for your business, look no further. This post will

NASB Not For Profit Accounting Standards Changes To Prepare For Now
If you are looking for a comprehensive guide on the differences between not for profit accounting and its for profit counterpart, you have come to the right place. Not for profit accounting entails different tax laws than for profit, especially when it comes to reporting finance sources, so it is imperative that you learn these differences. As an accountant, you probably had to learn these nuances in your studies. However, it is easy to let some knowledge slip through the cracks

How Philip Nel Helps Hiring Managers Find Top Talent For Job Interviews
Philip Nel is an American scholar and professor of English at Kansas State University. He is widely respected for his in depth analyses of children’s books. So why in the

IBM Business Analytics Gives Small Business Big Competitive Advantage
Small business owners often are not able to benefit from the finance, customer analytics and business management solutions used by large corporations. IBM business analytics is here to change that.

Create Password Policies To Avoid Costly Data Breach Damages
To protect your business, there are several steps you can take in order to secure your data. While you can ask people to create stronger passwords or constantly update software,

6 Social Media Sharing Secrets To Improve Online Reach Easily
Marketing managers wear many different hats in their position. One of these includes being a social media manager. Social media marketing is the newest and most popular marketing tool out

How To Deduct Your Office Lunch On Business Taxes
Paying for meals for the purposes of discussion or entertainment is often a necessity for business owners. These frequent outings can become a very noticeable area of cost for small

Lessons From NFL Futures Betting Can Make Better Managers
With the rise of fantasy football, NFL futures allow you to manage your own player and team predictions. For managers in business, this can be used as an example for

Create Employee Training Plan To Alleviate Onboarding Stress
You own your own small business that staffs employees, so you know that people come and go. You have probably had employees leave and then had to put your own

In Cloud vs On Premise Debate, Business Security Concerns Prevail
As a business professional, you may not be privy to the knowledge an IT professional has about the future of cloud vs on-premise computing. You may want to learn a

Creative Content Marketing Strategies To Improve Engagement Now
A writing web is tool that almost anyone can use. However, if you’re a marketing professional looking for ways to improve your writing so that you can do your job

How To Rebuild Credit Score For Access To Low Interest Rate Loans
You may have done some research on obtaining a loan to find that your credit score is not up to par. This low credit score is putting you at a

Create A Financial Plan That Sets Business Up For Long Term Success
Your small business may not be brand new, and that’s okay. But, it’s better to write a financial plan sooner rather than later. Since you have taken the first step

What Are Facebook Advertising Costs For Small Business?
Many small business owners like yourself pay for advertising on popular social networking sites like Facebook. You may be thinking about taking out an ad yourself and have some questions

The Best Email Marketing Strategies Make Readers Feel Special
Anyone who has an email account probably receives hundreds of marketing emails a day. However you, the marketing professional, may want to look at these email marketing campaigns a little