
6 Ways To Use Your LinkedIn Profile For Better B2B Marketing
As a business owner, you undoubtedly know how important it is to establish an online presence on popular social media platforms, such as Facebook and Instagram. While these platforms are perfect for connecting you with fans and potential customers, they aren’t always ideal for supporting a Business-to-Business (B2B) marketing strategy. Achieving success in social marketing traditionally isn’t as easy for B2B companies as it is for their B2C peers. However, by joining a dedicated business-oriented social networking site, like LinkedIn, you

What Is An ACH Payment? And How Does Your Business Use Them
Most likely, you are already using ACH payment, but don’t know it yet. Known as Automated Clearing House payments, ACH payments are transfers done over a network. The transfers are collected by financial services providers and sent to clearing houses. Then, the houses sort and complete the transaction to the receiving bank or institution. The entire process can take anywhere from same day to 1-2 days for clearance. For every business owner, it is essential to accept ACH payments from customers,

How Hiring Brand Strategist Benefits Business Marketing Outcomes
Hiring a brand strategist could be the wisest business decision an entrepreneur ever makes. Planning a brand strategy is not something that all are capable of. To be done properly, it requires an expert. If you hire a brand strategist, you are setting your business up for years of success to come. Find out why you should hire a brand strategist for your small business below. Marketing Mavens Brand strategists are marketing mavens. They have the expertise it requires to identify

How To Lower Car Insurance Rates To Rededicate Capital For Growth
There are many ways to save money to put back into your business. In fact, you do not even have to cut back in your business budget at all. You can instead save money by lowering your car insurance rates in your personal life. This is a great way to fund startup operations in particular. If you want to find out how to lower car insurance rates to save yourself money to dedicate to growing your business, keep reading below. Request

Find Pre Approval Credit Cards To Maintain Business Financial Health
Pre-approval credit cards offer an enticing way to finance your business during tough times. Still, there are many business owners that worry about the validity and financial safety of these credit solutions. This is a good thing of course. If you worry about your business finances, you are going to be much more likely to own a financially sustainable business for years to come. That makes it much less likely that you will ever have to worry about what bankruptcy does

Hire Corporate Caterers That Wow Event Attendees To Uphold Brand Image
The corporate caterer you select for your marketing event is incredibly important. If the food is bad, people will never forget your event, and not for the right reasons. If the food is great, people will remember your event forever for all the right reasons. If you do not know how to find the best corporate caterer for your event, keep reading below. Hosting a smash event will do much more for your marketing goals than medical SEO ever could. Learn

Conduct NPS Survey To Gain Business Insight Into Customer Loyalty
Surveys are one of the best ways to improve business operations of all different kinds. More so, NPS surveys in particular can be the perfect tool to benefit marketing outcomes. With just two questions, you can identify your business’s most loyal customer segments that are likely to generate a lot of word-of-mouth-advertising. Learn all about what an NPS survey is and how it can improve business marketing strategies below. What Is An NPS Survey? NPS survey stands for a Net Promoter

5 Tips To Design Tradeshow Displays That Wow Event Attendees
Trade shows are one of the best ways to market your business once you get listed in the Yahoo business directory. These events bring a whole lot of members of your target audience to the same place. Obviously, that makes it an incredibly efficient marketing tool to take advantage of. This is why creating high-quality tradeshow displays is so essential. First impressions are everything in business marketing. Find out how to create a tradeshow display that wows passers-by below. Use Graphics

How To Pay Off Your Credit Card Balance To Improve Financial Strength
Your credit card balance has a huge impact on your credit score. If you keep a high balance on your credit card, your credit utilization rating goes down. As a business owner, your credit score is one of the most important factors for your financial stability. Paying off your credit card balance is the first step you should take to repair your credit rating. Stop charging every office lunch you cannot afford but order anyway. Instead, find out how to best

How Video Email Software Takes Marketing Campaigns To The Next Level
Video email software can take any business marketing campaign to the next level. This is even true of business owners without any online marketing certifications that prove you know how to use these tools. But, too few business owners recognize the importance of videos in email marketing campaigns. Find out how video email software solutions can improve marketing outcomes below. Better Reader Engagement Marketing emails with video get much more engagement than traditional email marketing campaigns. Video email marketing increases click

Find Fiscal Sponsorship To Protect Business Assets While Giving Back
When tragedy strikes, business owners are the first people to step up and offer help. This can be detrimental to business profit margins over time. Finding fiscal sponsorship is one way to experience the tax benefits of 501(c)3 status without having to form a non-profit organization on your own. If you are a business owner who wants to give back to the community, learn how to find a fiscal sponsor in a way that benefits your business’s bottom line below. Do

How To Conduct Online Focus Groups That Work For Market Research
Your market research can make or break a company. When you invest in products, your market demand will drive sales. Even if you can reach your target audience, your marketing efforts are useless without the customers’ need. In the past, companies used focus groups to get customer feedback and input. Today, marketing professionals conduct online focus groups to get the same insights. Naturally, online focus groups are cheaper and more efficient. In this post, we’ll show you how focus groups work

Personal Finances: How To Manage Debt With Better Control
Money is a means to an end. It facilitates the purchase of assets, and it is one of the most useful tools for providing for our family’s needs and wants. However, the pendulum also swings the other way. Rampant spending leads to excessive debt, and that is particularly hard on families. Money is not the source of all things good or bad – it is simply a medium of exchange that needs to be carefully managed to allow us to do

How These Balance Transfer Options Assist With Debt Management
Managing credit cards and handling finances are a key part of running a business. An underutilized option for paying off debt is a balance transfer. A balance transfer allows you

5 Best Functions Of Virtual Phones For Small Business
Businesses receive a high volume of phone calls a day. As a business owner, managing all these calls can be a frustrating task. Virtual phones can help organize calls and

5 Strong Ways To Rebuild Your Credit Fast
Falling into financial trouble because of overusing the credit available to us is a common problem that can seem impossible to overcome. While it might involve sacrifices and serious compromises,

How To Start A Virtual Reality Business For Unique Experiences
In our world of technology, people are creating gadgets that allow its users to feel like they are encountering an out of this world experience. If you are looking into

5 Screen Sharing Tips To Have Productive Online Meetings
With today’s technology, we as a society are able to connect with one another around the world with the touch of a button. Whether you’re holding an online class or

3 Tips To Make Your Work Relocation Move A Smooth Transition
It is not uncommon to get a job across the country and need to relocate from one coast to another. In some cases this move was facilitated by a work

5 Ways To Prevent Slips And Falls In The Office
Falls are the second most common reason for accidental death behind car crash. Taken together, about 95 million work days are lost every year to slips and falls. For any

How To Join The Sharing Economy With Your Business
As the times change, people and businesses must adapt and innovate to thrive. One of the most disruptive changes in modern industry is the emergence of the sharing economy. Also

Top 3 Hard Decisions About Employees Entrepreneurs Will Have to Make
As an entrepreneur, you’ll have to make some hard choices that will literally ‘make or break’ your business. Don’t forget that hard choices are the ones where neither option is

5 Suggestions For A Business To Buy In An Established Industry
More and more entrepreneurs start small businesses, but many don’t consider buying them. Buying a small business can be a smart way for a new entrepreneur to get into business.

How Banks Determine Commercial Interest Rates For Your Business
Negotiating commercial loans are a common part of any business. Securing a low interest rate for such a loan can seem daunting. Banks spend a lot of time working out

5 Tips For Mixing Business With Pleasure Successfully
Everyone will advise you not to mix business with pleasure. Have you ever asked yourself why? Numerous entrepreneurs accept this norm without questioning themselves why they should do it. In

5 Reasons To Start A C Corporation Structure For A Startup
Incorporation can help many startups protect their assets while attracting new investors. There are three types of corporations, limited liability companies (LLC), S corporations, and C corporations. A startup entrepreneur