
6 Ways To Use Your LinkedIn Profile For Better B2B Marketing
As a business owner, you undoubtedly know how important it is to establish an online presence on popular social media platforms, such as Facebook and Instagram. While these platforms are perfect for connecting you with fans and potential customers, they aren’t always ideal for supporting a Business-to-Business (B2B) marketing strategy. Achieving success in social marketing traditionally isn’t as easy for B2B companies as it is for their B2C peers. However, by joining a dedicated business-oriented social networking site, like LinkedIn, you

What Is An ACH Payment? And How Does Your Business Use Them
Most likely, you are already using ACH payment, but don’t know it yet. Known as Automated Clearing House payments, ACH payments are transfers done over a network. The transfers are collected by financial services providers and sent to clearing houses. Then, the houses sort and complete the transaction to the receiving bank or institution. The entire process can take anywhere from same day to 1-2 days for clearance. For every business owner, it is essential to accept ACH payments from customers,

How Hiring Brand Strategist Benefits Business Marketing Outcomes
Hiring a brand strategist could be the wisest business decision an entrepreneur ever makes. Planning a brand strategy is not something that all are capable of. To be done properly, it requires an expert. If you hire a brand strategist, you are setting your business up for years of success to come. Find out why you should hire a brand strategist for your small business below. Marketing Mavens Brand strategists are marketing mavens. They have the expertise it requires to identify

How To Lower Car Insurance Rates To Rededicate Capital For Growth
There are many ways to save money to put back into your business. In fact, you do not even have to cut back in your business budget at all. You can instead save money by lowering your car insurance rates in your personal life. This is a great way to fund startup operations in particular. If you want to find out how to lower car insurance rates to save yourself money to dedicate to growing your business, keep reading below. Request

Find Pre Approval Credit Cards To Maintain Business Financial Health
Pre-approval credit cards offer an enticing way to finance your business during tough times. Still, there are many business owners that worry about the validity and financial safety of these credit solutions. This is a good thing of course. If you worry about your business finances, you are going to be much more likely to own a financially sustainable business for years to come. That makes it much less likely that you will ever have to worry about what bankruptcy does

Hire Corporate Caterers That Wow Event Attendees To Uphold Brand Image
The corporate caterer you select for your marketing event is incredibly important. If the food is bad, people will never forget your event, and not for the right reasons. If the food is great, people will remember your event forever for all the right reasons. If you do not know how to find the best corporate caterer for your event, keep reading below. Hosting a smash event will do much more for your marketing goals than medical SEO ever could. Learn

Conduct NPS Survey To Gain Business Insight Into Customer Loyalty
Surveys are one of the best ways to improve business operations of all different kinds. More so, NPS surveys in particular can be the perfect tool to benefit marketing outcomes. With just two questions, you can identify your business’s most loyal customer segments that are likely to generate a lot of word-of-mouth-advertising. Learn all about what an NPS survey is and how it can improve business marketing strategies below. What Is An NPS Survey? NPS survey stands for a Net Promoter

5 Tips To Design Tradeshow Displays That Wow Event Attendees
Trade shows are one of the best ways to market your business once you get listed in the Yahoo business directory. These events bring a whole lot of members of your target audience to the same place. Obviously, that makes it an incredibly efficient marketing tool to take advantage of. This is why creating high-quality tradeshow displays is so essential. First impressions are everything in business marketing. Find out how to create a tradeshow display that wows passers-by below. Use Graphics

How To Pay Off Your Credit Card Balance To Improve Financial Strength
Your credit card balance has a huge impact on your credit score. If you keep a high balance on your credit card, your credit utilization rating goes down. As a business owner, your credit score is one of the most important factors for your financial stability. Paying off your credit card balance is the first step you should take to repair your credit rating. Stop charging every office lunch you cannot afford but order anyway. Instead, find out how to best

How Video Email Software Takes Marketing Campaigns To The Next Level
Video email software can take any business marketing campaign to the next level. This is even true of business owners without any online marketing certifications that prove you know how to use these tools. But, too few business owners recognize the importance of videos in email marketing campaigns. Find out how video email software solutions can improve marketing outcomes below. Better Reader Engagement Marketing emails with video get much more engagement than traditional email marketing campaigns. Video email marketing increases click

Find Fiscal Sponsorship To Protect Business Assets While Giving Back
When tragedy strikes, business owners are the first people to step up and offer help. This can be detrimental to business profit margins over time. Finding fiscal sponsorship is one way to experience the tax benefits of 501(c)3 status without having to form a non-profit organization on your own. If you are a business owner who wants to give back to the community, learn how to find a fiscal sponsor in a way that benefits your business’s bottom line below. Do

How To Conduct Online Focus Groups That Work For Market Research
Your market research can make or break a company. When you invest in products, your market demand will drive sales. Even if you can reach your target audience, your marketing efforts are useless without the customers’ need. In the past, companies used focus groups to get customer feedback and input. Today, marketing professionals conduct online focus groups to get the same insights. Naturally, online focus groups are cheaper and more efficient. In this post, we’ll show you how focus groups work

Personal Finances: How To Manage Debt With Better Control
Money is a means to an end. It facilitates the purchase of assets, and it is one of the most useful tools for providing for our family’s needs and wants. However, the pendulum also swings the other way. Rampant spending leads to excessive debt, and that is particularly hard on families. Money is not the source of all things good or bad – it is simply a medium of exchange that needs to be carefully managed to allow us to do

How Much Is A Small Business Owner Salary Realistically Speaking?
According to a study done by American Express OPEN, the average business owner’s salary is $68,000. But, does that mean you will make that much as a small business owner?

How Small Business Forums Help Entrepreneurs Solve Tough Problems
Small business forums provide business owners with added support, advice and intelligence. Since most business owners have the tendency to work on their own or with employees, many find it

How To Start A Tutoring Business With Limited Overhead Costs
While writing many of these posts, we feel like business tutors ourselves. After all, we are simply helping other people understand how to start, grow and profit from business. Naturally,

Are Grants For Small Business Worth Entrepreneurs’ Time?
Grants for small business start ups are provided by the federal government of United States of America. For entrepreneurs, this may sound like an enticing way to get the funds

How To Fix Credit Scores And Get Business Back On Track
Credit reports are very important to the owner of the business and their business in itself. A credit cleanup can do wonders for your company because it shows that you

9 Best Small Business Ideas To Start Your Own Venture
Sometimes, easy small business ideas are very profitable. Instead of investing a lot of money and time into a business that may or may not succeed, easy small businesses offer

Vital 1099 Deadline Filing And Reporting Facts To Learn Now
Businesses must send 1099 tax documents for all vendors, suppliers or contractors every year. This allows the business report an expense to another company. All 1099 forms must be sent

Why The Best Training Companies Offer Low Costs And High ROI
One of the best investments a company can make is training at its current employees. Instead of hiring new employees for senior level or executive level positions, smart businesses are

Important Lean Management Basics For Operations Management
Managers track operations regularly. In addition to company employees, products, sales and finances, certain managers are in charge of equipment required for production. For the past three decades, a lot

How Corporate Seal Kits Help Business Avoid Potential Liabilities
Many business owners incorporate for different reasons. Often times, businesses must incorporate to avoid potential legal liabilities or issues. By incorporating, the entrepreneur is personally protected against claims on the

How Mailing Lists Can Maximize Your Marketing Outreach
The healthcare market is booming for businesses. If things end up changing in the healthcare market, as the industry has been predicting, many healthcare businesses could see a further increase

Why Sales Training Programs Are High Profitable Investments
Keynote speaking is a very hot market right now. In some cases, companies will pay upwards of $50,000 for a keynote speaker with special experience or expertise. The funny part

How Wealth Advisory Services Help Yield More From Your Investments
Usually, business owners have to manage the wealth that they have accumulated from years of working for their businesses. For individuals who have been working in the same industry for