A business listing is information about your business posted in a directory, website or search engine. This can include your hours of operation, phone number, address and much more. Your listing informs potential customers about your business and gain a better understanding of your products or services. As a marketing professional, it is essential that you utilize a business listing ... Read More »
For a small business, promotional items can really help to grow a business. Social media marketing can only go so far. Promotion and marketing for small business is particularly important to compete versus large corporations with plenty of brand recognition. However, when it comes to marketing materials like promotional items, small business owners can have difficulty finding products with a ... Read More »
Conferences are an incredibly useful tool for you to stay on top of industry trends and network with other people within your industry. There’s a number of conferences that happen across North America in just about every industry from in home massage to travel. It’s typically advisable to try to attend two to three conferences per year in order to ... Read More »
Business to business marketing is the process of a business marketing their products or services to other organizations. There are a variety of instances in which a business like Bond James Bond Inc may have to market themselves to other companies, from technology to construction. If you are a marketing professional, it is important that you learn the ins and ... Read More »
Online marketing is the number one tool to increase sales and expand your business. Business owners know they should be utilizing search engine marketing once they have confirmed domain availability and locked down a website name. However, they may not know where to start. Solve this problem by attending a SEM training course. Below, we cover reasons why you should ... Read More »
A branding style guide is a document that describes, defines and presents examples of what your brand looks like across all visual media. This can help marketing professionals by providing a unifying outline of information regarding the brand’s image. If you are interested in developing a brand style guide, you will need a strong branding style guide template. Follow our ... Read More »
Utilizing an online marketplace, you know how difficult it can be to capture and keep a customers attention in a competitive environment. Web push notifications can elevate your marketing to effectively target your customer. Instant communication with your customer is invaluable to you business owners. You should start using web push notifications to easily increase customer engagement and profitability. Keep ... Read More »
Product packaging is the first thing a customer sees, besides digital signage. Naturally, you want to make a good first impression as a business. But unfortunately, it is easier said than done. If you want to create product packaging that stands out and grabs consumer eyes over the brand name competition, read below for some helpful package design tips to ... Read More »
In today’s world, more and more medical company representatives are realizing that maintaining a strong online presence can empower them to win new business and expand their sphere of industry authority. If you want to realize either of these two objectives, it’s important to know that maintaining a savvy SEO campaign is a must. SEO is important because it helps ... Read More »
Branching out into online marketing can be expensive and difficult. Sale banners, or banner ads that show on the top, bottom or side of a website, can be a great and inexpensive way to delve into online marketing. Online marketing is an invaluable resource for small business owners like you. Here is how to make sale banners work for your ... Read More »
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