There are always new types of marketing strategies making a splash in the business sector, like WhatsApp marketing. Recently, the most talked about technique among marketing professionals like you is proximity marketing. Proximity marketing is a strategy that makes use of GPS locating and Bluetooth capabilities to deliver relevant content to your target demographic when they enter a certain location. ... Read More »
Running a business isn’t easy, especially with all the marketing that you have to think about. The key is to know where to put your focus. For every business that has an online presence, knowing how to use search engine optimization (SEO) is important to getting your message to the right audience. If you want to boost your website’s SEO ... Read More »
Data analytics can revolutionize businesses in a million different ways. One of the areas of business operations that can be hugely benefited by data analytics, aside from health marketing, is social media marketing. If you are a business owner who wants to give their social media marketing strategies a boost, hashtag analytics is one tool that can help you do ... Read More »
Online reputation management is an integral part of modern business operations. When consumers want to find out about your business, where do they head? Probably to Google, Facebook or Twitter. If they find even a single complaint, this will have a negative impact on your business reputation with that particular consumer, who will then pass along that unflattering information to ... Read More »
When it comes to getting your business started, you may have a lot of ideas floating in your head about what it is that you want to do. Getting your brand started is a lot more difficult than some people will make it seem. There are a lot of steps that you need to take in order to assure that ... Read More »
Your online influencer score can have a huge impact on your ability to promote your future business ventures and product ideas, if you know how to invent something. This is especially important for entrepreneurs, like you, to consider, particularly if you are looking to start your own business sometime in the near future. Thankfully, you can learn to figure out ... Read More »
Sendpulse is the name of a company you want to know if you own a business, particularly if you are not exactly a tech-savvy person. The business puts modern artificial intelligence marketing within reach of all types of businesses, including small businesses like yours. If you are a small business owner who needs a little help in the marketing department, ... Read More »
Custom bumper stickers are one of those old marketing materials that too many small business owners have let fall by the wayside. But, bumper stickers are an excellent advertisement for your business. Think of how many people you drive with on the road in any given day. Exactly. It is a ton of people. That means that when it comes ... Read More »
Social influencing is all around us. From the news that shows up on your feed, to the fake news that’s not always verified, to the trends set by bloggers and YouTube users, we realize that there are more powers at play than we can dream of. These often ordinary people are extraordinary for the sheer power they wield. From the ... Read More »
Mapping the customer experience journey can help provide useful insights into the sales process. That is why customer experience mapping requires some of the best people on your team. If you are a business owner however, you may be tasked with doing all the customer experience mapping yourself. If that is your personal plight, do not stress too much. Just ... Read More »
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